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 Almeida, Victor Manoel Cunha de et al. Trade marketing no setor de lojas de conveniência. Rev. adm. empres., Dez 2012, vol.52, no.6, p.643-656. ISSN 0034-7590


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 Stange, Aline, Montagna, Carolina de Arantes and Almeida, Victor Manoel Cunha de Dona Flor: desintermediar ou ser desintermediada!. Rev. adm. contemp., Ago 2012, vol.16, no.4, p.628-642. ISSN 1415-6555


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 Avrichir, Ilan, Almeida, Victor Manoel Cunha de and Andreassi, Tales Caso WebBusiness: vender ou não vender, eis a questão. Rev. adm. contemp., Ago 2011, vol.15, no.4, p.776-789. ISSN 1415-6555


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 Suarez, Maribel Carvalho, Casotti, Letícia Moreira and Almeida, Victor Manoel Cunha de Beleza natural: crescendo na base da pirâmide. Rev. adm. contemp., Jun 2008, vol.12, no.2, p.555-574. ISSN 1415-6555


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 Pires, Juliana Maffazioli, Torres, Alice Souto de Vasconcelos and Almeida, Victor Manoel Cunha de Unimed Leste Fluminense: alinhando os canais para crescer. REAd. Rev. eletrôn. adm. (Porto Alegre), Dez 2013, vol.19, no.3, p.769-819. ISSN 1413-2311


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 Zacharias, Maria Luiza Barcellos, Figueiredo, Kleber Fossati and Almeida, Victor Manoel Cunha de Determinantes da satisfação dos clientes com serviços bancários. RAE electron., Dez 2008, vol.7, no.2, p.0-0. ISSN 1676-5648


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