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Zauner, Alexander, Koller, Monika and Fink, Matthias
Sponsoring, brand value and social media
.
Rev. adm. empres.
, Dec 2012, vol.52, no.6, p.681-691. ISSN 0034-7590
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Koller, Monika and Königsecker, Andrea
Shopping for apparel
:
how can kiosk systems help?
.
Rev. adm. empres.
, Dec 2012, vol.52, no.6, p.672-680. ISSN 0034-7590
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abstract in english
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portuguese
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