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A COMPARATIVE ANALYSIS OF THE SCIENTIFIC-POLITICAL-BUSINESS DISCOURSE IN BRAZIL AND RUSSIA

ABSTRACT

The purpose of this paper is to describe and analyse a relatively recent type of discourse: the scientific-political-business discourse, and to show examples of it in two countries, Brazil and Russia. The paper approaches the dialogue of contemporary scientific discourse along with other spheres of human activity – those of politics and business – by analysing topics discussed in two forums of economic development (in São Paulo and St. Petersburg). The research is based on Bakhtin’s ideas about dialogue and on the discursive and comparative analysis carried out by CLESTHIA axe sens et discours, a research group from the University of Sorbonne Nouvelle, in Paris. One of the concepts developed by this group is the tertium comparationis (or element of comparison), which is used in this work. The results point to the appropriation, for business discourse, of the authority conferred to science to legitimize business practices, and also to the ideological similarity – a result of globalized productive relations established in both countries.

Discourse analysis; Scientific-political-business discourse; Traditional scientific discourse; Discourse comparison

Universidade Estadual Paulista Júlio de Mesquita Filho Rua Quirino de Andrade, 215, 01049-010 São Paulo - SP, Tel. (55 11) 5627-0233 - São Paulo - SP - Brazil
E-mail: alfa@unesp.br