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Practices for continuous improvement of the Product Development Process: a comparative analysis of multiple cases

Abstract

The performance improvement of the Product Development Process (PDP) and other innovation processes is a recurrent concern in organizations. The results of these processes are critical to the competitiveness and long-term survival. One way to obtain better performance in these processes is the use of Continuous Improvement (CI) philosophy. The purpose of this article is to identify, through a literature review, the main practices for CI in the PDP and investigate the level of implementation of these practices in four innovative Brazilian companies which perform product development activities in the country and have structured CI programs. The results showed that there is still difficulty in implementing some improvement practices in the PDP, especially those related to the identification of barriers to implementation of CI, structuring improvement projects, and encouraging improvement actions in the PDP. Despite the difficulties, the implementation of practices for CI in the PDP has been identified as highly important for the companies studied.

Keywords:
Continuous Improvement; Product Development Process; Continuous improvement practices

Universidade Federal de São Carlos Departamento de Engenharia de Produção , Caixa Postal 676 , 13.565-905 São Carlos SP Brazil, Tel.: +55 16 3351 8471 - São Carlos - SP - Brazil
E-mail: gp@dep.ufscar.br