Supply chain management includes several aspects of relationships between organizations. The relationship management of supplier-customer interface is one of the elements analyzed that encompass complex variables that can affect the support of critical links in the production chain. This research investigates the relationship management in a supply chain of the automotive sector. The objective of this paper is to study the relationship management in an industry of automobile plastic parts in São Paulo, Brazil. The field research method with a single case study, based on the method of Simon (2005), was used. This method evaluates the level of adherence of the relationship management of an enterprise to the supply chain model proposed by Cooper, Lambert and Pagh (1997). The results show the relationship management factors that contribute to the efficiency of supply chain management and highlight the aspects that can be improved concerning the chain collaboration in terms of informal communication and lack of joint business planning between the company partners.
Relationship management; Supplier; Customer; Automotive chain
