The aim of this paper was to analyze the phenomenon called neuroascesis or cerebral self-help, within the context of increasing impact of the neurosciences and the emergence of neuroculture and the cerebral subject. In order to accomplish this, it is important to understand the sociocultural context of neuroascesis, which corresponds to what is being called somatic culture or biosociality. The purpose of the article was to explore how a reductionistic form of subjectivity, the cerebral subject, enables the appearance of cerebral practices of the self, i.e. practices of how to act on the brain in order to maximize its performance. Such practices lead to the formation of new types of sociality.
Neurosciences; Cerebral subject; Neuroculture; Cerebral self-help