Acessibilidade / Reportar erro

The impact of e-commerce on the sale of air tickets: the perspective of managers of travel agencies in Campo Grande, MS

Abstract:

This work aimed to verify the impact of the internet on the air ticket sales of the travel agencies of the city of Campo Grande, MS. The approach was to identify, from the point of view of the agency manager, the influence of technology on consumer habits. The database was used as a register of the Ministry of Tourism, which includes individuals and legal entities active in the tourism sector in the state. The methodology consisted of bibliographical and field research. The results confirm the theory studied regarding the impact of the internet on ticket trading and the profile of new consumers.

Key words:
virtual commerce; travel agency; internet; flight tickets

Universidade Católica Dom Bosco Av. Tamandaré, 6000 - Jd. Seminário, 79117-900 Campo Grande- MS - Brasil, Tel./Fax: (55 67) 3312-3373/3377 - Campo Grande - MS - Brazil
E-mail: suzantoniazzo@ucdb.br