The present article aims at to understand the emergency and the operativity of formative politics of cultural nature whose objective seems to place it self enters the dynamic of new social, economic orders and politics, but, concomitantly, associates the action centered in the formation of the social actors. The Programa Cultura Viva, of the Ministry of the Culture, as privileged analytical experience, from two methodological strategies: the revision of its politicial assumptions and the accompaniment of this politics in a Brazilian city. Finally, it was interpreted that these actions are guided by a pedagogical desire to mobilize experiences of heritage education, where the local culture becomes content and practical pertaining to school, at the same time where it was showed circulation of pedagogies come back to the reconstruction of narratives of social direction and to the recognition of the local identities productions.
cultural politics; cultural formation; identity; heritage education