Gobernanza del Turismo en el Campo das Vertentes (MG): garantía de desarrollo regional?

Santos, Thiago de Sousa; Pereira, Raquel da Silva

doi:10.7784/rbtur.v12i2.1415

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Paper • Rev. Bras. Pesq. Tur. 12 (02) • May-Aug 2018 • https://doi.org/10.7784/rbtur.v12i2.1415 copiar

Gobernanza del Turismo en el Campo das Vertentes (MG): garantía de desarrollo regional?

Autoría SCIMAGO INSTITUTIONS RANKINGS

Resumen

El objetivo de este estudio es verificar el papel y la articulación de los órganos de gobernanza en las acciones de turismo desarrolladas en la región Campo das Vertentes, en Minas Gerais. Para ello, fueron investigados los municipios de Prados, São João Del Rei y Tiradentes, pertenecientes al Circuito Turístico Pista de los Inconfidentes. Como base teórica se consideraron los diez elementos de gobernanza propuestos por Bovaird y Löffler (2003). La de naturaleza cualitativa fue del tipo exploratoria. Se utilizó investigación documental, además de la realización de 12 entrevistas en profundidad. Los resultados de la existencia de un nivel bastante avanzado de gobernanza en el desarrollo de la región, aun habiendo discrepancias de niveles de gobernanza entre los municipios analizados. Se constató que el Circuito Turístico Trilha de los Inconfidentes, responsable de establecer un canal directo con el poder público en la esfera estadual y federal en favor de las necesidades de la región, posee relevante poder e influencia sobre las acciones, proyectos y programas realizados.

Palabras clave:
Turismo; Gobernanza; Desarrollo Regional; Campo das Vertentes; Trilha dos Inconfidentes

Municipality	Area (Km²)	Population 2010 Census	Population 2017 Estimate	M-HDI	PIB per capita
Prados	264.115	8,391	9,021	0.689	13,047.03
São João Del Rei	1,452.002	84,469	90,263	0.758	18,334.92
Tiradentes	83.047	6,961	7,807	0.740	16,500.42

Quantity	Representatives
3	Municipal Secretaries of Tourism (Management 2013-2016)
3	Representatives of Trade Associations in Prados, São João Del Rei and Tiradentes
3	Tourism entrepreneurs in Prados, São João Del Rei and Tiradentes
2	Organizations responsible for proposing and coordinating tourism development actions in the municipalities (CTTI e IER)
1	Organizations that foster and support the actions and projects of tourism development in the municipalities (SEBRAE)
Total: 12 interviewees

OBJECTIVE	FAMILIES	CODES
To verify the role and the coordination of the bodies of governance in the tourism actions developed in the studied municipalities.	Equality and inclusion agenda	Equality and social inclusion
	Sustainability	Sustainability actions
	Citizen engagement	Citizen engagement
	Transparency	Transparency of information
	Accountability	Accountability
	Ability to compete in a global environment	Competitiveness
	Ethical and honest behavior	Responsibility and commitment
	Equity (fair procedures and due process)	Resource allocation
	Ability to work effectively in partnership	Partnerships
	Ability to work effectively in partnership	Cooperation
	Respect for the rule of law	Enforcement of rights and obligations
	Articulation and actions of governance	Articulation and actions of governance

Element	Municipality	Institutions
Power and Social Capital	Prados	Municipal Department of Tourism and Culture/ COMTUR / CTTI
	Tiradentes	Municipal Department of Tourism and Culture/ COMTUR/ CTTI/ ASSET
	São João Del Rei	Municipal Department of Tourism, Culture, Sports and Leisure/ COMTUR/ CTTI /ACI
	Region	CTTI / State Department of Tourism / IER

Associação Nacional de Pesquisa e Pós-Graduação em Turismo Rua Silveira Martins, 115 - cj. 71, Centro, Cep: 01019-000, Tel: 11 3105-5370 - São Paulo - SP - Brazil
E-mail: edrbtur@gmail.com

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[1] Thiago de Sousa Santos

Bachelor of Administration from the University Federal University of São João Del Rei (UFSJ). Master in Administration, area: Strategic Management, Marketing and Innovation, Federal University of Lavras (UFLA). PhD in Business Administration, area: Management for Regional Development, for the University of São Caetano do Sul (USCS). Experience in business management and consulting, project management, entrepreneurship Micro and Small Enterprises (MSEs) with several prizes in the period he worked at SEBRAE. Was coordinator of the Superior Course of Technology in Business Management and the Technical Course in Administration of IFSULDEMINAS. He is an effective professor in the same institution working mainly in the following subjects: Strategic Management, Regional Development, Tourism, Entrepreneurship and Marketing. He is also a researcher of the Management Group for Sustainable Development GDS / USCS and Group of Studies in Networks, Strategy and Innovation GEREI / UFLA. E-mail: thiago.santos@ifsuldeminas.edu.br

CATEGORIES	CHARACTERISTICS OF THE CATEGORIES
Citizen engagement World Bank (1992, p. 40); Bovaird and Löffler (2003Bovaird, T., & Löffler, E. (2003). Evaluating the quality of public governance: indicators, models and methodologies. International Review of Administrative Sciences, 69(3), 313-328., p. 322).	Participation of the population in the project and tourism actions. Participation of the population in significant decisions.
Transparency World Bank (1992, p. 40); IFAC (2001); Bovaird and Löffler (2003Bovaird, T., & Löffler, E. (2003). Evaluating the quality of public governance: indicators, models and methodologies. International Review of Administrative Sciences, 69(3), 313-328., p. 322).	How projects are disseminated; all the actors involved have access to information and results of the programs developed. The impacts are known to all stakeholders. Transparency in decision-making.
Accountability IFAC (2001); Bovaird and Löffler (2003Bovaird, T., & Löffler, E. (2003). Evaluating the quality of public governance: indicators, models and methodologies. International Review of Administrative Sciences, 69(3), 313-328., p. 322).	There is a model of professional accountability; responsibility for accountability; quality of accountability.
Equality and inclusion agenda Bovaird and Löffler (2003Bovaird, T., & Löffler, E. (2003). Evaluating the quality of public governance: indicators, models and methodologies. International Review of Administrative Sciences, 69(3), 313-328., p. 322).	Level of income inequality in the region. An agenda that promotes equality and social inclusion (access to housing, public security, education).
Ethical and honest behavior IFAC (2001); Bovaird and Löffler (2003Bovaird, T., & Löffler, E. (2003). Evaluating the quality of public governance: indicators, models and methodologies. International Review of Administrative Sciences, 69(3), 313-328., p. 322).; Barret (2003Barret, P. (2003). Achieving Better Practice Corporate Governance in the Public Sector. AM Auditor General for Australia. Disponível em: <http://www.anao.gov.au/uploads/documents>. Acessed in: 23 nov. 2015. http://www.anao.gov.au/uploads/documents... ).	Level of commitment, responsibility, and a sense of justice in the management of institutions; existence of a code of ethics.
Equity (fair procedures and due process) World Bank (1992, p. 40); Bovaird and Löffler (2003Bovaird, T., & Löffler, E. (2003). Evaluating the quality of public governance: indicators, models and methodologies. International Review of Administrative Sciences, 69(3), 313-328., p. 322).	Fair and balanced structure and procedures for the allocation of financial resources.
Ability to compete in a global environment Bovaird and Löffler (2003Bovaird, T., & Löffler, E. (2003). Evaluating the quality of public governance: indicators, models and methodologies. International Review of Administrative Sciences, 69(3), 313-328., p. 322).	Level of competitiveness; tapped markets.
Ability to work effectively in partnership Bovaird and Löffler (2003Bovaird, T., & Löffler, E. (2003). Evaluating the quality of public governance: indicators, models and methodologies. International Review of Administrative Sciences, 69(3), 313-328., p. 322).	Level of cooperation in pursuit of shared goals; patterns of organization and cooperation between social and political actors and institutional arrangements that coordinate and regulate transactions within and across the borders of the economic system.
Sustainability Bovaird and Löffler (2003Bovaird, T., & Löffler, E. (2003). Evaluating the quality of public governance: indicators, models and methodologies. International Review of Administrative Sciences, 69(3), 313-328., p. 322).	Actions and sustainability indicators that make up the program and actions.
Respect for the rule of law Bovaird and Löffler (2003Bovaird, T., & Löffler, E. (2003). Evaluating the quality of public governance: indicators, models and methodologies. International Review of Administrative Sciences, 69(3), 313-328., p. 322).	The rules that determine the relations and functioning of the market; corrective interventions to provide essential services. Enforcement of rights and obligations.
Promoted by central institutions in global matters Fayos-Sola, Da Silva and Jafari (2012Fayos-Sola, E., Da Silva, J. A. M., & Jafari, J. (2012). Knowledge Management in Tourism: Policy and Governance Applications: Emerald Group Publishing. , p. 17)	Actions promoted by international organizations, such as the United Nations Department of Economic and Social Affairs.
In the area of management, particularly of marketing. Silva and Oom do Valle (2013Silva, J. A.; Oom do Valle, P. (2013). A investigação em turismo em Portugal: um contributo para a sua caracterização. Revista Brasileira de Pesquisa em Turismo, 7(3). Disponível em: <http://www.redalyc.org/articulo.oa?id=504152259003>. Acessed in: 28 mar. 2018. http://www.redalyc.org/articulo.oa?id=50... )	“consumer behavior", "destination image and brand" and "tourism policies and governance" were highlighted.