SciELO - Scientific Electronic Library Online

 
vol.58 número3LEGITIMIDADE COMO UMA BARREIRA: ANÁLISE DO PROCESSO DE LEGITIMAÇÃO DO CACAU E CHOCOLATE PREMIUM BRASILEIROSHAWKERPRENEURS: VENDEDORES AMBULANTES, EMPREENDEDORISMO E REINVENÇÃO DA COMIDA DE RUA EM SINGAPURA índice de autoresíndice de assuntospesquisa de artigos
Home Pagelista alfabética de periódicos  

Serviços Personalizados

Journal

Artigo

Indicadores

Links relacionados

Compartilhar


Revista de Administração de Empresas

versão impressa ISSN 0034-7590versão On-line ISSN 2178-938X

Resumo

ALKON, ALISON HOPE. ENTREPRENEURSHIP AS ACTIVISM? RESISTING GENTRIFICATION IN OAKLAND, CALIFORNIA. Rev. adm. empres. [online]. 2018, vol.58, n.3, pp.279-290. ISSN 0034-7590.  http://dx.doi.org/10.1590/s0034-759020180308.

This article investigates the cultural politics of entrepreneurship as a form of opposition to gentrification in Oakland, California. Building on Watkins and Caldwell’s (2004) foundational work, I examine the relationship between political projects - resisting gentrification, racial and economic disparities - and the cultural work of signifying a community’s continued presence amidst displacement and glorification of newcomers. Based on 30 interviews with employees of food justice non-profit organizations, social enterprises, and government agencies, I argue that activists promote food-based entrepreneurship to create employment and business opportunities for long-term residents that enables them to stay in their hometown. In doing so, the contributions of long-standing communities to Oakland’s diverse food cultures are highlighted. However, property values are rising rapidly that even these opportunities cannot ensure that long-term communities remain. For this reason, I conclude by offering examples of direct action and policy advocacy that can supplement these entrepreneurial approaches.

Palavras-chave : Entrepreneurship; food justice; cultural politics; activism; gentrification.

        · resumo em Português | Espanhol     · texto em Português | Inglês     · Português ( pdf ) | Inglês ( pdf )