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versão On-line ISSN 1980-5411
PRIETO, Vanderli Correia; CARVALHO, Marly Monteiro de e FISCHMANN, Adalberto Américo. Comparative analysis of strategic alignment models. Prod. [online]. 2009, vol.19, n.2, pp. 317-331. ISSN 1980-5411. http://dx.doi.org/10.1590/S0103-65132009000200008.
This work refers to the organizational strategy research field, in which a review and comparative analysis of the strategic alignment models is presented. The relevance of this study is related to the importance of the strategy execution in the competitive context, as well as the difficulties faced due to the complexity of the strategic implementation process. Searches were performed into relevant academic journals in order to identify theoretical models that could be useful as a reference to the strategic alignment process. Four models were selected and analyzed based on the content analysis approach. The comparative analysis was deployed into four components: vision of alignment, model for implementation, elements of the model, and managerial procedures for implementation. In each model was identified different vision on how to develop alignment, and which elements and managerial procedures must be considered. The research enhanced the understanding of the factors that contribute to the alignment process effectiveness and how to develop them, besides it identifies gaps in the literature.
Palavras-chave : Strategic management; organizational strategy [models]; organizational effectiveness; strategic planning; organizational performance.