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Scaling of social prestige by direct and indirect psychophysical methods

Escalonamento do prestígio social por métodos psicofísicos diretos e indiretos

The professional social prestige practiced by: Social Assistants, Biologists, Dentists, Nurses, Engineers, Pharmacists, Physicists, Physical Therapists, Phonoaudiologists, Physicians, Psychologists, Chemists, and Sociologists was scaled by psychophysical methods of pair comparisons (indirect) and the magnitude estimations (direct). The results showed: 1) both of the methods yield substantially different scaling; 2) the pair comparisons scale (proportion or z) is a logarithmic function of the magnitude estimations scale; 3) the pair of comparison scale (proportion or z) is a linear function of the logarithms of the magnitude estimations scale; and 4) a high correlation (rho = .95) between the degrees of prestige attributed to the professions obtained by both methods. With these results we can conclude that: 1) the continuous of social prestige (not metric) scaled by these two methods yield a relation similar to the obtained in the sensorial continuous (metric); and 2) the continuous of social prestige has the following characteristics: quantitative, prothetic and non-qualitative (metathetic).

Social psychophysics; Stevens Law; social prestige; magnitude estimates


Universidade de São Paulo, Faculdade de Filosofia Ciências e Letras de Ribeirão Preto, Programa de Pós-Graduação em Psicologia Av.Bandeirantes 3900 - Monte Alegre, 14040-901 Ribeirão Preto - São Paulo - Brasil, Tel.: (55 16) 3315-3829 - Ribeirão Preto - SP - Brazil
E-mail: paideia@usp.br