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Interface - Comunicação, Saúde, Educação

versión impresa ISSN 1414-3283versión On-line ISSN 1807-5762

Resumen

LEFEVRE, Fernando. Newspapers, health care, disease, consumption, Viagra and the "Saia Justa" news column. Interface (Botucatu) [online]. 1999, vol.3, n.4, pp.63-72. ISSN 1807-5762.  https://doi.org/10.1590/S1414-32831999000100006.

The thesis we intend to defend here, concerning newspapers in their role as representatives of the printed media and their function, at present, in Brazil, is that the communication relationship maintained by this medium with its reader is basically determined by the social consumption relationship that the newspaper, being a commercial concern, maintains with readers in general. Through a case study, we will be defending this line of thought, taking as our subject matter the newspaper segment that deals with issues of health and disease, to demonstrate that the consumption relationship, by extension, decidedly contaminates the contents and views on health and disease communicated by the newspaper.

Palabras clave : consumption; health; disease; newspapers.

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