Purpose
: to understand and discuss the conceptions of information, education and health communication (IEC) of speech therapists who coordinated and developed the Voice Campaigns in Brasilia, in the years 2009 and 2010.
Methods
: the study used a qualitative approach in which semi-structured questions were used to collect data. The data analysis followed the steps of content analysis and the discussion was based on information, education and health communication theories.
Results
: it showed that, health Information is seen only as the description of the vocal tract functions and not as data that could be helpful triggers for planning and implementing effective action for the Voice campaigns; the Health Education is seen as a transference of information and not as a collective process with regards to the needed care for vocal and well-being; and Communication in health is limited to press media and not as a strategy for construction of a communication based on the population’s knowledge about the subject.
Conclusion
: the IEC technologies can be observed in the campaigns studied, but the conceptions involved in this process are still far from a consensus. The difficulty in talking about information, education and health communication reflects a fragility of the voice campaigns.
Information Systems; Health Communication; Health Education; Health Promotion; Voice
