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versão On-line ISSN 1679-3951


MENDONCA, J. Ricardo C. de  e  GUIMARAES, Flávia Peixoto. From blackboard to frames: the use of films as didactic resource in business teaching. Cad. EBAPE.BR [online]. 2008, vol.6, n.spe, pp.01-21. ISSN 1679-3951.

The objective of this paper is to present and to discuss two teaching experiences, one in under graduation and another in graduation (Master), in which films are used, respectively, as case study and satire to teach organizational behavior and research methodology. It is argued that the films are a powerful tool to illustrate topics and concepts related to business, as well as to demonstrate applications of theories of organizational behavior area. Besides, films can be used to propitiate the discussion on approaches, procedures and research techniques. In that way, films constitute a more stimulating and motivating pedagogical material source than conventional teaching methods. The potential of films in teaching practice is demonstrated through two examples based, respectively, in the episode Distant Origin, from TV science fiction series Star Trek voyager and of the film White squall. One defends that, with the use of films in classroom, the students learn through social learning, living experiences in a vicarious way.

Palavras-chave : films; didactic resources; business teaching; social learning.

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