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The gaucho war: the Argentine Cinema in Brazil (1935 - 1945)* * This research was funded by CNPq (National Council for Scientific and Technological Development).

Abstract

This article discusses the circulation of Argentine film production in the Brazilian market between 1935 and 1945 aiming to map out which films were shown in Rio de Janeiro and São Paulo, their repercussion in the press, as Argentine producers sought to market their products and the difficulties encountered by them. The research is mainly based on sources such as film magazines and newspapers of the period, besides bibliography about the history of Cinema. It was concluded that the market structure in Brazil, characterized by the dominance of Hollywood, was an insurmountable barrier to broad commercialization of Argentine product despite its good quality.

Keywords
History of Cinema; Exhibition; Production; Argentina; Brazil

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