This paper focuses on language politics as it is currently unfolding in Brazil. Thanks to a legislative bid by a member of the House of Representatives to curb the wide-spread use of English in the country, large segments of the country's population have suddenly become interested in language-related issues. Professional linguists were taken by surprise and have, by and large, been reduced to the status of mere spectators. In an attempt to address the issue, I argue that there is an urgent need to attend to the wider public and engage them in a fruitful dialogue.