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Rev. adm. contemp. v.12 n.spe Curitiba 2008 Editorial
Rossi, Carlos Alberto Vargas
| | | |  Articles | | | | | | · An empirical study of the determinants of Internet Banking adoption among Brazilians non-users
Hernandez, José Mauro da Costa; Mazzon, José Afonso
| | | | | | · Virtual communities and market segmentation: an exploratory approach, using neural networks and virtual community's data
Añaña, Edar da Silva; Vieira, Leandro Maurício Medeiros; Petroll, Martin de La Martinière; Petersen-Wagner, Renan; Costa, Ricardo Simm
| | | | | | · A model of the loyalty antecedents in the eletronic retail
Vieira, Valter Afonso; Slongo, Luiz Antonio
| | | | | | · The influence of retail format on relationship continuity among fashion retailers and their suppliers
Frederico, Elias; Robic, André Ricardo
| | | | | | · Interpretations of the portrayals of african-descendents in mass media
Acevedo, Claudia Rosa; Nohara, Jouliana Jordan
| | | | | | · The behavioral consequences of the customer dissatisfaction
Fernandes, Daniel Von der Heyde; Santos, Cristiane Pizzutti dos
| | | | | | · Location factors of gas stations in Fortaleza
Neves, João Adamor Dias; Costa, Átila Mendes
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