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Revista Brasileira de Gestão de Negócios
Print version ISSN 1806-4892On-line version ISSN 1983-0807

 

Table of contents
Rev. bras. gest. neg. vol.20 no.1 São Paulo Jan./Mar. 2018

 Articles
  
 ·  The mediating effect of transparency in the relationship between corporate social responsibility and corporate reputation
Baraibar-Diez, Elisa; Sotorrío, Ladislao Luna

        · abstract in English | Portuguese     · text in English | Portuguese     · English ( pdf ) | Portuguese ( pdf )
  
 ·  Consumers in a social network: the perception of clothing quality per gender
Castelo, José Sarto Freire; Cabral, José Ednilson de Oliveira

        · abstract in English | Portuguese     · text in English | Portuguese     · English ( pdf ) | Portuguese ( pdf )
  
 ·  Organizational culture and relationship marketing: an interorganizational perspective
Larentis, Fabiano; Antonello, Claudia Simone; Slongo, Luiz Antonio

        · abstract in English | Portuguese     · text in English | Portuguese     · English ( pdf ) | Portuguese ( pdf )
  
 ·  The effects of social media opinion leaders’ recommendations on followers’ intention to buy
Nunes, Renata Huhn; Ferreira, Jorge Brantes; Freitas, Angilberto Sabino de; Ramos, Fernanda Leão

        · abstract in English | Portuguese     · text in English | Portuguese     · English ( pdf ) | Portuguese ( pdf )
  
 ·  Brand crisis management: the use of information for prevention, identification and management
Salvador, Alexandre Borba; Ikeda, Ana Akemi

        · abstract in English | Portuguese     · text in English | Portuguese     · English ( pdf ) | Portuguese ( pdf )
  
 ·  Aspects of the quality of accounting in the international context
Mazzioni, Sady; Klann, Roberto Carlos

        · abstract in English | Portuguese     · text in English | Portuguese     · English ( pdf ) | Portuguese ( pdf )
  
 ·  Critical success factors for Big Data adoption in the virtual retail: Magazine Luiza case study
Félix, Bruno Muniz; Tavares, Elaine; Cavalcante, Ney Wagner Freitas

        · abstract in English | Portuguese     · text in English | Portuguese     · English ( pdf ) | Portuguese ( pdf )
  
 ·  Concept of innovation in low-income market
Nogami, Vitor Koki da Costa; Vieira, Francisco Giovanni David; Veloso, Andres Rodriguez

        · abstract in English | Portuguese     · text in English | Portuguese     · English ( pdf ) | Portuguese ( pdf )
  

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