@article{pereira_ardigó_limberger_2021, title={Brand reputation and relationship with customer loyalty in the retail pharmacy sector: A case study}, volume={23}, ISSN={1806-4892}, url={https://doi.org/10.7819/rbgn.v23i3.4120}, DOI={10.7819/rbgn.v23i3.4120}, number={3}, journal={Revista Brasileira de Gestão de Negócios}, publisher={Fundação Escola de Comércio Álvares Penteado}, author={Pereira, Péricles Ewaldo Jader and Ardigó, Carlos Marcelo and Limberger, Pablo Flôres}, year={2021}, month={July}, pages={557–570} }