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New generations in the job market: renewed expectations or old ideals?

Amid the changes in careers and labor relations in today´s workplace, (BALASSIANO and COSTA, 2006; DUTRA, 2010), a new generation of professionals is entering the job market. This generation has been characterized by the non-academic literature as significantly different from its predecessors (ALSOP, 2008; MUNRO, 2009). However, scientific studies have also suggested that such differences could be much less pronounced (CENNAMO and GARDNER, 2008; WONG, GARDINER, LANG et al., 2008). The changing nature of careers and the entrance of this new generation into the job market have motivated this study, which aims to examine the expectations of young workers regarding the intrinsic and extrinsic rewards they wish to attain in the workplace through interviews with undergraduate students enrolled in management programs offered by private universities in Rio de Janeiro. As they addressed an open question regarding what they wished to find in the organizations, young adults ranging from 20 to 28 years old revealed their dreams and concerns. The analysis of the reports suggests that there is more in common between members of Generation Y and its predecessors than the non-academic literature would have us believe. The observations of this study support the notion that young employees may establish psychological contracts that favor pleasure, freedom and social involvement. On the other hand, new and conventional expectations seem to coexist, since such contemporary concerns come together with aspirations longed for by previous generations, reinforcing the perception that there are work-related expectations that remain, in spite of objective changes in the productive sphere.

Meaning of Work; Generation Y; Career


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