Abstract
This paper aims to outline the process of mediatization of sex markets and the consequent changes in the services offered. A resumption of the development of different activities within the sex trade is made, focusing on the changes occurred since the advent of a diversity of media devices. Four distinctive features of the metaprocess are also pointed out: a) proliferation of new commercial erotic branches; b) the appearance of other forms of pimping; c) increase of transit between the various activities; d) the development of new strategies to distinguish the work.
Keywords mediatization; sex markets; mediated eroticism