The Campineiro Rowing and Swimming Club (CCRN) was created in 1918, by the banks of the Atibaia River in the region of Sousas, a rural area near the city of Campinas. In 1935, its facilities were expanded and an urban core was created in the city center. Considering this brief period of time (1918-1935), this work examines how the creation of this club affected the relationship of the local population with the natural environment, leading to the development of new practices and behaviors involving physical activity. Information sources included newspapers, magazines, and photographs, as well as newspaper clippings. The findings showed that the practices introduced by the club transformed the landscape and the behavior of the population participating in them, who were encouraged to engage in outdoor activities, modifying the way that the river was used as a natural resource.
Water sports; History; Nature; Culture