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Creative Economy, the Web 2.0 and the Virus of Talent Exposition

The "creative economy" is one of the many developments of world economy that is boosted by the information and communications technologies. The friendly environments to use Web 2.0 allowed many users across the world to expose online their talents and many achieved meteoric success and professionalization. Given the newness of this phenomenon, this survey proposed to explore, through open interviews and qualitative analysis of collected statements, what is happening from young Brazilians' point of view, 18-30 yrs old, who exhibit online some of their own products. The starting point for the exploration was the role played by several known cases of success over their professionalization projects. The findings showed that the "boom" of talents' self-exposing is due not only to the influence of those successes or to the desire of becoming Professional, but mainly to the contagious circulation of ideas and behavior in the internet innovative environment.

creativity; Internet; Young adult; Creativity; Skill


Conselho Federal de Psicologia SAF/SUL, Quadra 2, Bloco B, Edifício Via Office, térreo sala 105, 70070-600 Brasília - DF - Brasil, Tel.: (55 61) 2109-0100 - Brasília - DF - Brazil
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