Abstract
The National Humanization Policy (NHP) advocates improving the delivery of health services through the valorization of the individuals involved in this process and their forms of interaction. Psychology has been an important reference for reflections and analyzes on humanization in the field of Public Health. This article aims to analyze one of the technical activities of the articulators of Primary Care, professionals of a new program of São Paulo, based on the precepts established by the NHP and its interface with the studies of Social Psychology. For this, 13 Primary Care articulators were individually interviewed. The analysis is qualitative, with theoretical support in the contributions of the social constructionist movement. As results, three implications of the articulators' actions are presented and that allow the promotion of humanization: expansion of intra and intergroup communication; listening to local needs and promoting spaces for discussion.
Keywords:
primary health care; health management; humanization of care; communication.