Abstract
The purpose of this article is to identify the technological strategies adopted in the Brazilian manufacturing industry. Technological strategies were analyzed for drafting of innovation and imitation product and process indicator, and, complementarily, by an additional indicator for organization and marketing innovations. The indicators were applied to 19 sectors of the Brazilian manufacturing industry (PINTEC, 2014) and to the counterparts of a set of selected European countries (CIS, 2016). For the purposes of analysis, the industrial sectors were grouped according to the criterion of technological intensity proposed by the OECD and the results compared with the sectoral innovation standards. The conclusions pointed out that the predominant strategies in the Brazilian industry are typically passive, in marked contrast to the active ones prevalent in developed countries.
Keywords:
Strategies; Innovation strategies; Innovative activities; Manufacturing industry