This paper focuses on the following question: is it viable to think of another form of an alternative development for the brazilian Amazon - in relation to the hegemonic way - under which the region inhabitants and nature are not excessively exploited, nature better conserved and social conflicts reduced? As an answer, the study seeks to analyze the viability of constructing a fairer and more dignified life for all, based on parameters of different developments, and therefore alternatives in relation to the parameters defined and imposed by the hegemonic model currently practiced by the western world, which has demonstrated to be indifferent to the innumerous mistakes and evils that spread along countries and peripheral regions. This is not about denying the existence of a globalization process underway and its impacts, especially those on the peripheral regions; but to believe that despite it, it is possible to concurrently develop positive and very significant changes in favor of the region and its people, as long as there is a mobilization of the many internal forces and the Amazon available resources.
Amazon; frontier; commodities