ABSTRACT
The essay seeks to discuss issues that are important to the theoretical and conceptual construction of Health Promotion, which is discussed from multiple views. Through literature review, we sought foundation for the defense that Health Promotion is broader than the prevention of diseases, but cannot do without it, besides the possibility of behavioral changes built from the empowerment of subjects and collectives. We conclude that Health Promotion is an important way to produce health, which includes the daily actions in health services and in the micro-political space of life.
KEYWORDS
Health Promotion; Disease prevention; Personal autonomy; Primary Health Care