This study focuses on the viability of fuzzy logic application to assist the management of a dairy industry in the process of decision-making in physical distribution logistics. The case study, carried out in a small dairy industry in the State of Minas Gerais, identified that, for each new order request via internet, the logistician copes with a large amount of information at the same time and decides, based on experience, the best way to distribute such orders. The purpose of this research was to present a fuzzy model as an alternative support to traditional methods for order processing and logistics decision-making. The results showed that the model adequately reproduced the problem proposed as it produced the same decisions made by the specialist and, if the weak points detected are observed, this model can be used as an important tool for the competitiveness of industries.
Physical distribution; Fuzzy logic; Dairy industry
