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Determinants of Supply and Demand for Trade Credit by Micro, Small and Medium-Sized Enterprises

Abstracts

This article investigates the determinant factors of supply and demand for trade credit by micro, small and medium-sized enterprises (MSMEs), using data collected in a survey of managers from 481 firms in 32 cities in the states of São Paulo and Minas Gerais (Brazil) between 2008 and 2010. The multivariate relationship model proposed here is grounded in trade credit, agency and transaction costs theories. This study is based on a technique known as path analysis that uses a system of simple regressions estimated by simultaneous equations. The main results show the following: (i) trade credit and short-term bank loans are supplementary (and not substitute) sources of funds for MSMEs, which demonstrates that trade credit can be used by financial institutions as an indicator of the creditworthiness of the company; (ii) the proportion of credit sales, the days sales outstanding measure and sales growth are positively related to the amount of trade credit demanded, which suggests that trade credit is transferred along the supply chain; and (iii) the supply of trade credit is positively related to the importance that management ascribes to both internal capital and bank credit, which illustrates the strategic use of the supply of trade credit to increase sales. These results have important implications for companies' managers, financial institutions and the government agencies responsible for formulating policies that support and promote the development of small and medium-sized enterprises.

trade credit; bank loans; path analysis


Este artigo investiga os fatores determinantes da oferta e da demanda de créditos comerciais por micro, pequenas e médias empresas (MPMEs), utilizando dados coletados por meio de um survey, com gestores de 481 firmas de 32 cidades dos Estados de São Paulo e Minas Gerais (Brasil), entre 2008 e 2010. O modelo de relacionamento multivariado proposto está fundamentado nas teorias de créditos comerciais, de agência e de custos de transação. O estudo embasa-se na técnica conhecida como análise de caminhos (path analysis), que usa um sistema de regressões simples estimadas por meio de equações simultâneas. Os principais resultados mostram que: (i) o crédito comercial e o financiamento bancário de curto prazo são fontes complementares, e não substitutas, de recursos para as MPMEs, evidenciando que os créditos comerciais podem ser usados por instituições financeiras como indicadores de qualidade creditícia da empresa; (ii) a proporção de vendas a prazo, o prazo médio de recebimento e o crescimento das vendas estão positivamente relacionados à quantidade demandada de créditos comerciais, relações que sugerem a transmissão do crédito comercial ao longo da cadeia produtiva; e (iii) a oferta de créditos comerciais está positivamente relacionada à importância que o gestor dá tanto ao capital interno como ao bancário, indicando o uso estratégico da oferta do crédito comercial para o aumento de vendas. Esses resultados têm implicações importantes para os gestores de empresas, instituições financeiras, bem como para as autoridades governamentais responsáveis pela formulação de políticas de apoio e fomento ao desenvolvimento de pequenas e médias empresas.

crédito comercial; financiamento bancário; análise de caminhos


1 INTRODUCTION

Trade credit (TC) is an important financing and investment channel that companies commonly demand and supply to one another. For example, TC is embodied in a contractual arrangement in which, as part of a transaction, a buyer and a supplier agree that payment may be deferred until a predetermined date following the physical delivery of goods or services. The economics and financial literature highlights the importance of the use of TC among companies. Operations involving TC represent 69% and 52% of the current assets and liabilities, respectively, of Spanish micro and small enterprises (García-Teruel & Martínez-Solano, 2007), 41% of the total debt of medium-sized firms in the United Kingdom and 35% in the USA. In Brazil, Carvalho and Schiozer (2012)Carvalho, C. J., & Schiozer, R. F. (2011). A influência da gestão de crédito nos estoques em micro e pequenas empresas: o efeito mediador da gestão de caixa. Anais do Encontro Anual da ANPAD, Rio de Janeiro, RJ, Brasil, 35. show that 75% of national micro and small enterprises (MSEs) make more than 50% of their purchases as forward purchases.

In addition, TC continues to have a relevant non-financial role because it can reduce transaction costs (Ferris, 1981Ferris, J. S. A. (1981). Transaction theory of trade credit use. Quarterly Journal of Economics, 96 (2), 243-270.), discriminate prices among customers that have different negotiating leverage and solvency conditions (Brennan, Maksimovic, & Zechner, 1988Brennan, M. J., Maksimovic, V., & Zechner, J. (1988). Vendor financing. The Journal of Finance, XLIII (5), 1127-1141.), and promote long-term relationships with customers (Summers & Wilson, 2000Long, M. S., Malitz, I. B., & Ravid, A. (1993). Trade credit, quality guarantees, and product marketability. Financial Management, 22 (4), 117-127.). In addition, TC can provide quality assurance when customers cannot evaluate the promised features and benefits of the product in advance (Long, Malitz, & Ravid, 1993).

In this context, Petersen and Rajan (1997)Petersen, M. A., & Rajan, R. G. (1994). The benefits of lending relationships: evidence from small business data. The Journal of Finance, 49 (1), 3-37. demonstrate that American firms bear an effective opportunity cost of capital of approximately 40% per annum by not using the discount offered for cash payment, while the market for short-term bank loans offers substantially lower interest rates. However, certain shortcomings of the financial market (particularly information asymmetry and transaction and monitoring costs) prevent bank credit from flowing to all companies. Thus, company managers seek working capital from suppliers in the supply chain in which they operate. In this scenario, TC is a resource substitute for bank loans.

Howorth and Wilson (1999)Howorth, C., & Reber, B. (2003). Habitual late payment of trade credit: an empirical examination of UK small companies. Managerial and Decision Economics, 24 (6/7), 471-482. show that the shortcomings that constrain firms from obtaining bank loans are more common in small enterprises. As a result, a substantial number of these companies have limited access to bank loans to support their business operations and, in many cases, their long-term investment projects. Information opacity, uncertainties regarding management quality, lack of public data on the companies (Ang, Cole & Lin, 2000Ang, J. S., Cole, R. A., & Lin, J. W. (2000). Agency costs and ownership structure. Journal of Finance, 55 (1), 81-106.) and the lack of real guarantees as collateral for loans are the main reasons for the financial industry to consider micro, small and medium-size enterprises (MSMEs) as high-risk borrowers. In light of the foregoing, the more direct operational relationship between suppliers and customers allows the former to monitor the latter at lower cost than it might cost banks. Thus, TC might be an indicator of applicant quality, and this information might be used as part of a credit evaluation by financial institutions (Alphonse, Ducret, & Séverin, 2004Alphonse, P., Ducret, J., & Séverin, E. (2004). When trade credit facilitates access to bank finance: evidence from US small business data. Social Science Research Network. Recuperado em 20 janeiro, 2011, de http://papers.ssrn.com/sol3/papers.cfm?abstract_id=260064.
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). Therefore, TC can operate as a complement to traditional bank loans.

García-Teruel and Martínez-Solano (2010) investigated the determinants of TC by small English firms and demonstrated that larger firms with better access to both internal and external financing at a lower cost require less TC from suppliers and that firms with larger growth opportunities make greater use of TC to fund additional sales volumes. In addition, TC may be used to retain strategic customers and/or suppliers (Wilner, 2000Yang, C. C., Lee, C. F., Gu, Y. X., & Lee, Y. W. (2010). Co-determination of capital structure and stock returns - a LISREL approach: an empirical test of Taiwan stock markets. The Quarterly Review of Economics and Finance, 50 (2), 222-233.). Pike and Cheng (2001)Petersen, M. A., & Rajan, R. G. (1997). Trade credit: theories and evidence. The Review of Financial Studies, 10 (3), 661-691. noted that British managers who supply TC are signaling their intentions to maintain a long-term business relationship with a customer. Hill, Kelly and Highfield (2010)Hill, M. D., Kelly, G. W., & Highfield, M. J. (2010 Summer). Net operating working capital behavior: a first look. Financial Management, 39 (2), 783-805. show that operational and financial conditions are a determinant of TC supply and demand policy: companies with greater access to external financing use these resources to fund the supply of TC, whereas more financially constrained firms use their accounts payable to fund long-term assets.

The literature on short-term corporate finance features a considerable number of studies on aspects related to both the supply of (Soufani & Poutziouris, 2004Shi, J., Yang, R., & Zhou, X. (2011). The trade credit transfer activity of small and medium-sized enterprises - empirical study based on the sampling survey of the SMEs in China. International Conference on Economics and Finance Research IPEDR.; García-Teruel & Martínez-Solano, 2010) and the demand for (Danielson & Scott, 2000Danielson, M. G., & Scott, J. A. (2000). Additional evidence on the use of trade credit by small firms: the role of trade credit discounts. Recuperado em 12 março, 2012, de http://papers.ssrn.com/sol3/ papers.cfm?abstract_id=236260
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; García-Teruel & Martínez-Solano, 2010; Summers & Wilson, 2000; Deloof & Jegers, 1999Deloof, M. (2003 April). Does working capital management affect profitability of belgian firms? Journal of Business Finance & Accounting, 30 (3-4), 573-588.) credit among firms.

The few studies on TC in Brazil (Saito & Bandeira, 2010Rodríguez-Rodríguez, O. M. (2006). Trade credit in small and medium size firms: an application of the system estimator with panel data. Small Business Economics, 27 (2/3), 103-126.; Schiozer & Brando, 2011) are based on data from large companies listed on the Brazilian Stock Exchange. In addition, Sheng, Bortoluzzo, and Santos (2013)Schiozer, R. F., & Brando, J. A. P. (2011). A oferta de créditos comerciais pelas empresas brasileiras de capital aberto. Revista Brasileira de Finanças, 9 (4), 585-612. use information from companies listed on the stock exchanges of other Latin American countries.

However, studies of unlisted companies, who most likely are more financially constrained, are scarce. Carvalho and Schiozer (2012) studied short-term financial management style in Brazilian MSEs and found evidence that Brazilian managers revise working capital management routines more frequently than UK managers and that the management style of most Brazilian managers focuses on managing payment terms. The cause for this focus may be the high cost of bank loans in Brazil, which demands that companies pay more attention to financial management. In addition, the study indicated that although Brazilian managers supply less TC than their UK counterparts, they are more concerned with activities related to the supply of credit to customers. Conversely, there are proportionally more managers focused on inventory and cash management in the UK (Howorth & Westhead, 2003) than in Brazil.

This study expands Carvalho and Schiozer (2012) by investigating the determinant factors of the supply and demand for TC by MSMEs1 1 Our criteria considered MSMEs to be those companies with up to 99 employees regardless of the industry in which they operate. The sample is similar to that used by Carvalho and Schiozer (2012), and the only difference is the inclusion of medium-sized companies (51 to 99 employees). . In these circumstances, the core purpose of this study is to investigate the determinants of the supply of and demand for TC by MSMEs. More specifically, the objectives are as follows: (i) to test the hypotheses of complementarity and/or substitution between TC and external bank loans; (ii) to verify whether the hypothesis of the strategic use of TC in the relationship model proposed by Carvalho and Schiozer (2010) is validated; and (iii) to identify a possible transfer of TC within the supply chain (i.e., to determine whether the financing obtained from suppliers is transferred to customers).

This article represents a novel contribution to the literature on short-term financial administration because it is the first study that identifies the determinant factors regarding the supply of and demand for TC by MSMEs in Brazil, using a sample of 481 MSMEs from the states of Minas Gerais and São Paulo. Methodologically, this study is also innovative with respect to data treatment because it uses simultaneous regressions applied to the causal relationships in a path analysis.

The results of this study indicate that the frequency with which bank financing is employed is positively associated with the use of TC as a source of working capital by MSMEs, which supports the hypothesis that TC might act as a complement to bank loans. Concomitantly, we find that the proportion of credit sales is a determinant of the demand for TC by MSMEs.

Following this introduction, section 2 of this article presents the theoretical framework of agency, transaction costs and trade credit theories and develops the hypotheses related to the demand for TC. Sections 3 and 4 describe the survey and the variables and methodology used, respectively. The analysis of the results is performed in section 5, and final considerations are presented in section 6.

2 THEORETICAL CONTEXT AND FORMULATION OF HYPOTHESES

According to the theoretical framework of the model for stages of small business development (Churchill & Lewis, 1983Churchill, N. C., & Lewis, V. L. (1983 May-June). The five stages of business growth. Harvard Business Review, 61 (3), 30-50.; Dodge & Robbins, 1992Dodge, H. R., & Robbins, J. E. (1992). An empirical investigation of the organizational life cycle model for small business development and survival. Journal of Small Business Management, 30 (1), 27-37.), the growth of operations and assets is the core challenge faced by owners of companies in seeking to achieve business success. Therefore, "sales growth has a direct impact on the amount of working capital required to finance growth in the operational activities of companies" (Etiennot, Preve, & Sarria-Allende, 2012Etiennot, H., Preve, L. A., & Sarria-Allende, V. (2012). Working capital management: an exploratory study. Journal of Applied Finance, 22 (1), 162-175., p. 163). Thus, net operating working capital (NOWC) results from calculating the residual value between the supply and demand in credit, plus the investment in inventory.

According to Hill et al. (2010, p. 783): "Net operating working capital captures multiple dimensions of firms' adjustments to operating and financial conditions". Such conditions include sales growth and uncertainty, onerous external financing and the ability of a firm to finance its operating working capital. According to the authors, a firm adopts a conservative working capital policy when the working capital required to support its operations is positive. In this case, the need for additional capital may be financed internally by free cash flow or externally by means of commercial paper (seldom used by MSMEs) or lines of credit (Hill, Kelly, & Lockhart, 2012). According to these authors, firms would follow a preferential sequence of funding, following the guiding principles of pecking order theory (Myers & Majluf, 1984Myers, S. C., & Majluf, N. (1984). Corporate financing and investment decisions when firms have information that investors do not have. Journal of Financial Economics,13 (2), 187-221.). In this adapted version of pecking order theory, the firm first uses internally generated funds that are considered to the cheapest capital, then TC, then debt, and finally capital injection by shareholders.

The motivation for growth occurs because managers consider that investment projects with positive net present values have the potential to generate more future free cash flow. Internally generating significant amounts of cash leads to retained and accumulated profits to support the increase in sales. Within this perspective, it is expected that expanding operations increases the return on investment of companies. Titman and Wessels (1988)Taylor-Powell, E., & Hermann, C. (2000). Collecting evaluation data: surveys. University of Wisconsin Extension, Cooperative Extension. Recuperado de http://learningstore.uwex.edu/assets/pdfs/G3658-10.PDF.
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show that there is a significant and positive correlation between growth opportunities and internal capital in US firms. The variable chosen to measure the amount of internal capital in this study was ROA - return on assets (profit on total investment). Thus, this association is also expected in the firms that are part of this study sample.

H1A: growth in operations is positively related to the potential to generate free cash.

However, when firms experience rapid growth, the increased level of operations may consume both retained profits and the current free cash flow generated. In such situations involving the depletion of retained profits, the increased level of operations leads to the need to capture additional funds from other sources, such as the institutional credit market. Based on this argument, we formulate the following hypothesis:

H1B: operations growth is positively associated with the frequency with which traditional bank credit lines are used.

Islam and Mozundar (2007)Islam, S. S., & Mozundar, A. (2007). Financial market development and the importance of internal cash: evidence from international data. Journal of Banking & Finance, 31 (3), 641-658. offer evidence that shows that internal and external capital are not mutually excluding substitutes. In other words, these two sources of funds can be used simultaneously to finance corporate investments. Custódio, Ferreira and Laureano (2013) found a negative relationship between cash holdings and the amount and term of US firms' debt and that this trend lasted for an extended period, i.e., from 1977 to 2007. However, as postulated by the pecking order theory of the hierarchy of financing sources, management would prioritize the least onerous capital, i.e., retained profits and current funds, over bank loans and other financing sources, until its depletion. Under this reasoning, it is expected in hypothesis 2 that the higher the level of internal funds available, the lower the need to obtain capital from third parties in the institutional credit market.

H2: return on assets is negatively associated with the frequency with which bank loans are used.

Internal capital is the main source of funds to finance corporate investment (Islam & Mozundar, 2007). According to these authors, firms operating in less developed capital markets (including Brazil) tend to place a strong trust in internal funds. Bates, Kahle, and Stulz (2009)Bates, T. W., Kahle, K. M., & Stulz, R. M. (2009). Why do U.S. firms hold so much more cash than they used to? The Journal of Finance, LXIV (5), 1985-2021. corroborate these results by demonstrating a consistent trend of increased cash holdings in US firms. This result is explained by precautionary cash holdings due to the increase in uncertainties regarding companies' future cash flows. In this case, a firm accumulates a significant stock of available capital to create a liquidity cushion to support continuous business growth. A relevant factor in the demand for TC is the financial reputation of the company in honoring its obligations with suppliers. Thus, an inverse relationship between accumulated liquidity and late payment to suppliers is considered in hypothesis H3A.

H3A: companies' level of internal capital has a negative effect on the frequency of payment delays to TC suppliers.

Another valuable aspect of excess liquidity is the possibility that a company might be able to pay for goods in cash. This decision is made based on the trade-off between the costs to maintain liquidity (often with negative net present value) and the returns on capital when exploiting discounts for acquisition of inventory. Bates et al. (2009) state that companies' decisions to maintain larger cash reserves are justified by the flexibility provided for transactions under situations of uncertainty and credit restrictions. In this case, the firm no longer uses the suppliers' capital when paying upon delivery of the goods, thus requiring less TC and being rewarded with price advantages compared with their direct competitors who are using TC. Based on these arguments, the following association is expected.

H3B: internal capital - ROA - is negatively associated with the demand for TC.

Another use for cash is in transactions inherent in the business. García-Teruel and Martínez-Solano (2010) show significant and positive correlations between free cash flow holdings, growth opportunities and the amount of accounts receivable for companies in the Euro zone. The decision to grow requires increasing investments in projects with the potential for future operating profits. One investment alternative for internal funds is in inventory and customers' accounts. This decision requires a trade-off between opportunity costs and marginal returns. "However, if it is possible to sell on credit and also to impose a carrying charge on the receivables that are outstanding, then credit sales can actually be more profitable than cash sales" (Brigham & Ehrhardt, 2007Brigham, E. F., & Ehrhardt, M. C. (2007). Administração financeira (teoria e prática). (10a ed.). São Paulo: Thomson Learning., p. 867). Receivables are valuable assets because they can be used as collateral for lines of credit, can generate excess return to shareholders (Hill et al., 2012), or can be discounted in case of need (Mian & Smith, 1992Mian, S., & Smith, C. (1992). Accounts receivables management policy: theory and evidence. Journal of Finance, 47 (1), 169-200.). Under this perspective, it is expected that available internal capital will be the fuel for increased credit sales.

H3C: internal capital - ROA - is directly related to credit supply to customers.

Credit institutions are another determinant factor for TC demand and supply. However, traditional bank credit lines are not always available to MSMEs. In this scenario, funds from business partners in the supply chain may be a financing alternative to minimize the frictions resulting from limited access to bank loans.

However, young and small firms such as MSMEs have a little reputational history and minimum economic and financial disclosure, which may explain why it is difficult for them to obtain loans in the traditional credit market (Petersen & Rajan, 1994). There is evidence that the MSMEs' degree of access to bank loans is heterogeneous and that banks - and not TC suppliers - are the main source of third-party capital to small firms. Consistent with this argument, Cole, Wolken, and Woodburn (1996) report that more than 60% of the loans to small US firms are made by banks.

In this scenario, it is expected that firms with more access to bank loans are those with lower credit risk; because they have more liquidity, they are also more likely to pay their suppliers on time. Moreover, additional funds from revenue growth may be required to ensure the necessary liquidity and, in a scenario involving insufficient internal cash to pay suppliers because of the increased demand for funds resulting from operations growth, the firm may delay its payments to suppliers. Under this condition, bank loans can be used by firms to pay their debts to suppliers. A negative association is expected between the frequency of bank loans and the default rate of MSMEs with their suppliers. Thus, based on this argument, we formulate the following hypothesis:

H4A: there is a negative association between the frequency of the use of bank loans and late payments to suppliers.

Revenue growth typically affects firms' needs for net working capital. In this case, the purchase of goods must be increased to meet desired sales levels. Therefore, the firm may demand an increase in goods' financing by suppliers (through more TC) and expanded bank lines of credit for investment in receivables and/or inventory. In other words, if the cash conversion cycle is positive and if the values of its components (days sales outstanding, days payables outstanding and days inventory outstanding) are maintained as constant, the higher the sales volume is, the larger the need for funds to finance the incremental investment in accounts receivable and inventory.

Alphonse, Ducret, and Séverin (2004) analyzed data from small US firms and found evidence that the TC used by firms helps improve their reputation and helps them obtain bank loans. The results also show that TC works as an indicator of a firm's credit quality and facilitates access to bank loans. These results showing the use of TC as an additional financing source are consistent with the findings of Matias (2006) for Portuguese and Spanish MSMEs. However, it is not clear in the literature whether the inverse relationship is valid. We tried to overcome this gap by analyzing the impact of the frequency of use of external bank loans on the demand for TC by firms.

Atanasova (2012)Atanasova, C. (2012 Spring). How do firms choose between intermediary and supplier finance? Financial Management, 41 (1), 207-228. found strong evidence that TC facilitates access to conventional bank loans for firms that have high agency costs. This result corroborates the study by Alphonse et al. (2004), and the evidence is also consistent with theories based on the indicator role of TC supply and on the advantages of suppliers liquidating product.

In addition, TC is positively associated with the availability of credit lines (Petersen & Rajan, 1997) and is an important financing source that complements bank loans (Cole, 2013). Under these conditions, firms begin to rely on external financing sources to invest in receivables and inventory resulting from growing operations. However, the empirical results in the literature on the relationship between TC use and bank credit are inconsistent. Thus, we attempted to clarify this relationship in this study.

The relationship between the frequency of use of external lines of credit and the demand for TC can be either positive or negative in hypothesis H4B.

H4B: demand for TC is (is positively and/or negatively) associated with the more frequent use of external credit lines.

Petersen and Rajan (1997) and García-Teruel and Martínez-Solano (2010) found evidence that firms with more access to credit institutions (i.e., greater ability to obtain funds more frequently) supply more credit to their customers. These results corroborate the idea proposed by Meltzer (1960)Meltzer, A. H. (1960). Mercantile credit, monetary policy, and size of firms. Review of Economics and Statistics, 42 (4), 429-437. that firms with greater access to the banking system can obtain more loans and transfer them to their customers with little access to the financial market. In this theoretical context, firms with more access to credit lines act as financial intermediaries for customers with financial constraints by supplying short-term TC. In addition, a larger supply of credit is useful to support the growth of credit sales.

However, a substantial number of MSMEs are perceived as high-risk firms by credit institutions because of issues involving information asymmetry and agency costs. In this scenario, companies with financial constraints and difficulties accessing banks may face credit restrictions when attempting to increase their supply of credit sales to customers and their investment in inventory. Consistent with this reasoning, Molina and Preve (2009)Molina, C. A., & Preve, L. (2009 Autumn). Trade receivables policy of distressed firms and its effect on the costs of financial distress. Financial Management, 38 (3), 663-686. found evidence that companies experiencing financial difficulties give less TC to their customers. Thus, we expect a direct relationship between the frequency of use of lines of credit and the supply of credit to customers.

H4C: a higher frequency in the use of traditional bank lines of credit positively affects the proportion of credit sales.

If sales growth affects the amount of credit purchases, the company may adopt a conservative policy of investing in goods and/or products to avoid the loss of revenue due to lack of inventory. Based on this decision, product turnover may be lower than planned and operating cash flow may be insufficient to pay suppliers, leading the firm to default on its debt obligations. Howorth and Reber (2003) and Carvalho and Schiozer (2012) found that, on average, nearly 80% of UK and Brazilian MSMEs delayed payments to suppliers. The following theories may explain the reason why firms might not paying their suppliers on time: lack of cash liquidity (Ebben & Johnson, 2010Ebben, J. J., & Johnson, A. C. (2010). Cash conversion cycle management in small firms: relantionships with liquidity, invested capital, and firm performance. Journal of Small Business and Entrepreneurship, 24 (3), 381-396.), bad financial practices (Paul & Boden, 2011Örtqvist, D., Masli, E. K., Rahman, S. F., & Selvarajah, C. (2006). Determinants of capital structure in new venture: evidence from Swedish longitudinal data. Journal of Development and Entrepreneurship, 11 (4), 277-296.), demand for additional funds (Howorth & Reber, 2003) and higher market power of the buyer compared with the seller, which generates little incentive for a buyer to pay its bills on time (Wilson, 2008).

Boissay and Gropp (2007)Boissay, F., & Gropp, R. (2007). Trade credit defaults and liquidity provision by firms. European Central Bank, Working Papers Series n. 753. Recuperado em 14 outubro, 2010, de https://www.ecb.europa.eu/pub/pdf/scpwps/ecbwp753.pdf.
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investigated the behavior of small French companies regarding late payment to suppliers and did not find significant evidence of retaliation by suppliers. In other words, there is tolerance of customers (buyers) that do not honor the obligation to pay on time. With this lack of liquidity, it can be expected that firms that delay their payments demand more TC from their suppliers because of the trust and business relationship built over time.

In these situations, the possibility of renegotiating overdue debts results in the opportunity to resume the supply of goods through TC. In addition, Pike and Cheng (2001) found evidence that companies that delay payments to suppliers more frequently do so because their cash cycle is long - the days payable outstanding to suppliers may be shorter than the days sales outstanding of customers. Therefore, the longer the days payable outstanding to suppliers, the smaller the likelihood of delay in TC payments (considering that the days inventory outstanding and days sales outstanding are kept constant), which would enable the company to generate a liquidity cushion to honor its commitments in case of external liquidity shocks. Based on this reasoning, we propose the following hypothesis:

H5: there is a positive relationship between the frequency of late payment to suppliers and the proportion of credit purchases.

The ratio between credit purchases and total purchases (which proxies for the required amount of TC) and the total assets may be indirectly associated with sales growth and directly associated with average payment terms received from suppliers and offered to customers (Peel, Wilson, & Howorth, 2000Peel, M. J., Wilson, N., & Howorth, C. (2000). Late payment and credit management in the small firms sector: some empirical evidence. International Small Business Journal, 18 (2), 17-37.).

The analysis in the literature of the relationship between sales growth and TC supply reveals different results based on the size of the firms involved. When the growth is positive, small firms seem to extend more TC. When the growth is negative, only large firms supply more TC because they have more assets with which to guarantee bank loans (collateral), which means that it is easier for these firms to access external financing (Soufani & Poutzouris, 2004). In this scenario, payment terms offered to customers and conditions and policies of TC supply and demand are critical to firms with little access to credit institutions that want to increase their sales.

In addition, Shi, Yang, and Zhou (2011)Sheng, H. H., Bortoluzzo, A. B., & Santos, G. A. P. (2013). Impact of trade credit on firm inventory investment during financial crises: evidence from Latin America. Emerging Markets Finance & Trade, 49 (4), 32- 52. offer evidence that there is a transfer mechanism for payment terms received from suppliers and offered to customers; in other words, the days payable outstanding to suppliers is used as a benchmark to define payment terms of credit sales to customers. In this scenario, extending payment terms to customers must act as an incentive for revenue growth through credit sales. This decision considers the trade-off between the benefits of incremental revenue and the opportunity costs of investing in accounts receivable. Thus, a direct relationship is expected between the proportion of credit sales and total sales and the days sales outstanding. Based on these arguments, we formulate hypotheses H6A, H6B and H6C, respectively:

H6A: the proportion of credit sales is directly related to the average payment terms offered to customers.

In addition to the hypotheses of cash liquidity and its strategic use to increase credit sales, TC demand (the proportion of credit purchases relative to total purchases) may be directly affected by the proportion of credit sales to customers (Pike & Cheng, 2001).

H6B: the proportion of credit sales is positively associated with the proportion of credit purchases.

If the firm has a liberal and aggressive policy of credit concession to increase credit sales and market share, there is an increased risk of overdue receivables and defaults. In this scenario, we expect an inverse relationship between the credit supply effort and customers' timeliness.

H6C: the proportion of credit sales negatively affects the level of overdue accounts receivable.

The investment in accounts receivable is one of the most important investments (García-Teruel & Martínez-Solano, 2010) based on its share in the total assets of firms. However, the risk of late payment by customers, default and losses is substantial. Howorth and Reber (2003) posit that 53.44% of UK customers typically pay suppliers after the agreed-upon date of payment. This event may negatively affect the firm's cash flow by affecting its current liquidity and transferring this situation to other partners in the supply chain. Thus, in this case, it is expected that firms whose customers have low levels of timeliness demand more financing from suppliers to balance their cash cycle. Thus, we propose that:

H7A: timely payment of accounts receivable has a negative influence on the demand for TC.

However, customers' default of obligations may become a profitable transaction for the vendor firm. If the firm has cash availability, the eventual untimely payment of accounts receivables may generate income higher than the operating profit of credit sales, which increases the firm's internal capital because of the collection of already established penalties in Brazil for late payments (penalty fee plus default interests). A recent survey by the authors of this study in MSMEs in the states of São Paulo and Minas Gerais indicates penalty fees as a result of overdue payments in the range of 72% to 480% per annum. Based on this argument, we propose the following hypothesis:

H7B: the timely payment of accounts receivable is positively related to internal capital.

Hill et al. (2010) postulate that the market power of the firm positively affects management of required working capital. According to these authors, market power is the ability of the firm to negotiate bilaterally with customers and suppliers. In this scenario, the extension of TC terms (longer average payment terms to suppliers) and the reduction of inventory levels may be directly related to the buyer's market power. In other words, if the firm obtains more generous terms from its suppliers at no additional cost, it can use this benefit strategically to increase its market power with its consumers by offering longer payment terms to them.

This hypothesis of transfer of terms is consistent with the evidence found by Shi et al. (2011). According to this rationale, the firm might need to increase its credit purchases to meet the likely increase of sales resulting from favorable terms. We expect a direct relationship between the average payment terms of credit sales and the volume of credit purchases.

Based on the argument above, we propose the following hypothesis:

H8: the average payment term offered to customers is positively associated with the volume of credit purchases.

2.1 Theoretical model and tests of the hypotheses.

Figure 1 shows the diagram of relationships among the variables of the theoretical model proposed in this study and the expected direction of the hypotheses.

Figure 1
Diagram of relationship and direction of the study hypotheses The diagram shows the hypothetical relationships between the variables %cpurchases (a proxy of demand for TC) and the following indicators: sales growth; days sales outstanding (DSO); frequency of use of loan operations (EXFIN) (overdraft protection, check or invoice discounting, working capital loans, leasing, financing by the National Development Bank [Banco Nacional de Desenvolvimento Econômico e Social - BNDES]); Delay - frequency of late payments by the firm to suppliers and %csales - proportion of credit sales relative to total sales; ROA - proxy of internal capital; and ONTIME, the proportion of accounts receivables paid on time relative to the total receivables of the day. The answers to the questions consist of the average values of the variables in the three years before the survey.

Considering the study design, the objectives and the hypotheses discussed in the previous section, this study adopts the path analysis technique, which is a particular case of the structural equation model (SEM), to empirically assess the correlations between the variables observed in the optimal model. This data treatment method was selected due to the existence of dependence (or mediation) relationships among the independent variables that affect the dependent variable(s), a situation in which there may be a problem of multicollinearity and indirect effects on the predicted variable.

The concern when using this technique is with the order of the variables. For example, in a regression, variable X influences variable Y; in the SEM, X influences Y and Y influences Z. In these situations, the assumptions involved in the multiple linear regression technique limit its use. In addition, Chang, Lee and Lee (2009)Chang, C., Lee, A. C., & Lee, C. F. (2009). Determinants of capital structure choice: structural equation modeling approach. Finance, 49 (2), 197-213. argue that regression analysis does not control for measuring errors of scale and addresses one dependent variable at a time. In turn, SEM not only controls for measuring errors of scale, but it is also suitable for addressing more than one dependent variable, such as in the case of the model idealized for this study.

The path analysis, also known as a causal model (or effect model, not necessarily of causality), focuses on evaluating the plausibility of models consisting of a network of relationships between measured variables. It is particularly useful to explore hypothetical models formed by complex interrelationships between indicator variables and theoretical constructs. According to Hair, Anderson, Tatham and Black (2005Hair, J. F., Jr., Anderson, R. E., Tatham, R. L., & Black, W. C. (2005). Análise multivariada de dados. (5. ed.). Porto Alegre: Bookman., p. 466), path analysis "is an approach that employs simple bivariate correlations to estimate relationships in a SEM model" in a simultaneous manner. As with any statistical method, path analysis depends fundamentally on a theoretical model behind the hypothetical relationships, and the causal interpretation of the associations found must be supported by the theory.

The seminal work by Titman and Wessels (1988) on the determinants of capital structure was the first to use SEM in finance. These authors proposed the use of SEM as a strategy to overcome problems of regression analysis associated with estimating parameters when proxies for non-observable theoretical attributes are used in the study. After that, other studies in finance also adopted this statistical technique, such as: Maddala and Nimalendran (1995)Maddala, G. S., & Nimalendran, M. (1995). An unobservable component panel data model to study the effects of earnings surprises on stock prices, trading and bid-ask spreads. Journal of Econometrics, 68 (1), 229-242., Örtqvis, Masli, Rahman, and Selvarajah (2006), Chang et al. (2009), Yang, Lee, Gu, and Lee (2010) and Carvalho and Schiozer (2011). As suggested in previous sections, this study uses measures of perception and opinions of managers and employs scales to measure non-observable variables. We believe that the decision to use the SEM is consistent with the nature of the problem of interest.

3 DATA COLLECTION AND SAMPLING PROCEDURES

The data used in this study were collected using a cross-section survey that allowed for the capture of demographic information and data on companies' operational and financial practices and policies. According to Taylor-Powell and Hermann (2000)Summers, B., & Wilson, N. (2000). Trade credit management and the decision to use factoring: an empirical study. Journal of Business Finance & Accounting, 27 (1&2), 37-68., the use of the survey method is recommended when some aspects cannot be observed directly or when it is impossible or impractical for the researcher to observe the study object directly. When the study objects are small and medium-sized companies, financial and management information is not publicly available, and the survey method has been largely used in such situations in the finance literature. Bakerm, Singleton and Veit (2011) documented the wide use of surveys in research on corporate finance whose results were published in English-language journals.

However, survey-based studies are subject to limitations, such as potential bias of: (i) non-respondents; (ii) acquiescence; (iii) straight-lining; and (iv) socially desired responses. In addition, questionnaires structured in a certain country require special attention from the researcher regarding their validation, translation and inferences obtained from the scale applied in different markets. Balbinotti, Benetti, and Terra (2006)Balbinotti, M. A. A., Benetti, C., & Terra, P. R. S. (2006). Translation and validation of the Graham-Harvey survey for the Brazilian context. International Journal of Managerial Finance,3 (1), 26-48. call the attention of researchers to the use of questionnaires with respect to their replication in studies involving different cultures and propose a methodology that is adequate for a translation consistent with the theoretical dimensions intended for the original data collection instrument.

3.1 Data collection and sampling instrument.

The data collection instrument was a questionnaire that contained items on working capital management practices that was composed of theoretical elements of operational, financial and economic management of the firms, in addition to demographic data that were measured in ratio or ordinal scales and adapted from Howorth and Westhead (2003) and translated into Portuguese2 2 A detailed description of the questionnaire, collection procedure and statistics of the responses can be found in Carvalho and Schiozer (2012). . The questions in the questionnaires are consistent with the theoretical nature of the measured variable, as shown in Table 1. The pre-test of the data collection instrument was performed with eight managers of MSMEs. This procedure enabled us to adjust the questionnaire's final model by considering the specificities of the local market. The questions in the questionnaires are shown in the Appendix. Data collection was performed by trained surveyors.

Table 1
Characteristics of the variables, measurement scale, and reference literature

The data of the questionnaires were collected at three different time-points: the first two in each half of 2008 and the third in the second half of 2010. Carvalho and Schiozer (2012) note that the difference between data collection time-points does not introduce any relevant bias in this case because management practices are reasonably stable over time.

The units of analysis in this study were MSMEs located in the states of Minas Gerais and São Paulo that agreed to participate in the survey. The respondents were managing owners and/or manager of the companies because these people are expected to have the main financial and strategic information and the best perception of the management practices established in these companies. According to Marconi and Lakatos (2003)Marconi, M. A., & Lakatos, E. M. (2003). Fundamentos da metodologia científica. São Paulo: Atlas., direct contact is established with people that possibly have knowledge regarding the data and information sought by the researcher. In this study, the managers of the firms in the sample were accessed according to the interviewer's convenience.

The data collection was performed at companies located in 32 cities in the states of São Paulo (22) and Minas Gerais (10), the two largest Brazilian states in terms of Gross Domestic Product (GDP) (Instituto Brasileiro de Geografia e Estatística - IBGE, 2011Instituto Brasileiro de Geografia e Estatística. IBGE. Produto Interno Bruto dos Municípios 2011, disponível em http://www.ibge.gov.br/home/ estatistica/economia/pibmunicipios/2011/default.shtm.
http://www.ibge.gov.br/home/ estat...
). At the end of the data collection stage, we had obtained an exclusive and unique database from a sample of 481 firms (347 in Minas Gerais and 134 in São Paulo)3 3 There are more firms from the state of Minas Gerais in the sample because there were more surveyors available in that state because of logistical and financial reasons. , all non-financial and privately owned, of different sizes, not listed on the stock exchange and operating in a variety of industries, including manufacturing, services, civil construction, retail and distribution.

3.2 Variables.

The literature on TC indicates the use of a series of proxies involving the demand for TC, including the ratio between accounts payable/current liabilities, the ratio between accounts payable/total liabilities (Rodríguez-Rodríguez, 2006) and the accounts payable on the balance sheet (García-Teruel & Martínez-Solano, 2010).

Table 1 summarizes the variables used in this study.

The proxy chosen to capture the demand for TC from suppliers is the proportion of credit purchases relative to total purchases (%cpurchases) previously used by Shi et al. (2011). We understand that it is a measure better than those discussed above because it is obtained directly from the managers using question 6 of the questionnaire (see Appendix) and does not depend on balance sheets that may reflect a static and momentary situation. In addition, this question does not generate resistance or suspicion from the respondents because it does not make refer to confidential financial information of the firms.

The other variables listed below were also answered directly by the interviewees.

Days sales outstanding (dso, measured in days) is a strong driver for sales growth. The credit concession policy influences the financial structure of firms, considering that the longer the payment term, the larger the need for investment in accounts receivable. If the internal cash generation capability is not sufficient to finance the sales growth, the company must search for additional financing through TC from suppliers or through the banking system, in the event that approved credit is available. This information is obtained from question 7.b of the questionnaire (see Appendix).

Growth (growth, scale of 1-9) was measured according to the manager's perception of the importance of historical sales on the size of the firm. According to the fundamentals of the theories of growth stages, of financing of working capital needs (Ettienot, Preve, & Sarria-Allende, 2012) and the theory of resources, the growth path of the firms may induce managers to adopt consistent control, financial strategies and sales strategies to support these dynamics. This variable was measured by an ordinal scale of importance and obtained from question 4 of the questionnaire.

Proportion of late payments to suppliers (late, scale 1 to 9): this variable indicates the unilateral extension of the terms of trade credit received from suppliers and is an indicator of the level of default of the firm with its suppliers. The variable measures the average proportion of overdue accounts payable relative to total accounts payable. Historical behavior may affect the firm's credit reputation with the supplier. In addition, increasing the values paid as default penalties increases financial expenses and reduces firm profitability. This variable may be connected to low levels of payment timeliness by customers, which establishes a transfer channel of late payments along the supply chain. It is obtained from question 8 of the questionnaire.

External financing (Exfin, ordinal scale of 5 to 25) is the proxy chosen to capture the use of debt and financial leveraging and was measured as the frequency of use of the main bank lines of credit available for MSMEs in Brazil. This variable is relevant because both theoretical and empirical literature on trade credit indicate the hypothesis of complementarity and substitution of the two sources of funds. The variable was obtained from question 5 of the questionnaire.

Timely payment of receivables (ontime, % from 0 to 100) indicates the risk of the investment in accounts receivable of the firms and measures the historical proportion of receivables paid on time relative to total receivables from credit sales. A larger proportion reduces the uncertainty of cash inflows and may indicate a prudent policy of credit concession to customers. Conversely, a liberal policy of credit concession may result in loss of receivables. Question 10 of the collection instrument captured this parameter.

Internal financing generated by the firms' operation (ROA, %) is part of the literature on short-term finance reports that internal capital is the main source of investment funds for firms with little access to credit institutions. An attitude of this variable is that it controls for the business's economic performance by the value of the investment. Companies with high amounts of internal capital may use it both to increase the credit supply and to reduce the demand for bank and/or trade financing. Question 11 of the questionnaire recorded this variable.

3.3 Internal and external validity.

According to Baker et al. (2011Baker, H. K., Singleton, J. C., & Veit, E. T. (2011). Survey research in corporate finance: bridging the gap between theory and practice. Financial Management Association Survey and Synthesis Series. New York: Oxford University Press., p.27), the validity of answers in surveys "refers to the degree to which a study accurately reflects or assesses the specific concept that the researcher wants to measure". The external validity indicates the extent to which the results of a study can be generalized, while the internal validity refers to the accuracy with which the surveyor performed the study. The size of the sample (481 respondents), the geographic dispersion of the companies (States of Minas Gerais and São Paulo), the number of cities (32) and the diversity of industries in which the companies operate (46, according to the National Classification of Economic Activities of IBGE) are relevant parameters of this study. All this provides a good external validity potential to evaluate the generalization of the results.

4 METHODS

After performing the data exploratory analysis, checking for missing data and inspecting for outliers, the descriptive statistics were prepared to summarize the profile and distribution behavior of the collected data and the correlation matrix between dependent and independent variables. Next, data were treated through multivariate multiple regression techniques with simultaneous equations to estimate the hypothesized effects on the causal relationships between the indicator and predicted variables illustrated in the path diagram of Figure 1. Because each regression equation represents the cause (or the effect) of one or more variables on one another and its influence is indicated by arrows, each equation can be conceived of as a summary of the impact of all the relevant variables observed in the model on a specific variable, in the case of this study, %cpurchases.

The specification of the linear regression equations that comprise the model is as follows:

(1) %cpurchases = b 11dso + b 12%csales + b 13exfin + b 14late + b 15ontime + b 16roa + e%cpurchases

(2) exfin = b 21growth + b 22roa + eexfin

(3) roa = b 31growth + b 32ontime + eroa

(4) %csales = b 41exfin+ b 42roa +e%csales

(5) late = b 51exfin + b 52roa + elate,

(6) ontime = b61%csales+eontime

(7) dso = b 71%csales + edso

Where the variables e%cpurchases, eexfin, eroa, e%csales, elate, eontime and edso are the errors each regression equation of the model.

The test of multivariate normality of the variable data was applied to evaluate both the symmetry and kurtosis indices (Mardia's coefficient), and there is no statistical support to reject the null hypothesis of multivariate normality. The adequacy of the model estimates for the empirical data was evaluated through the chi-square statistic measure and the goodness-of-fit measures suggested by the literature on SEM (NFI; CFI; PCFI; RMSEA) and generated by comparing the correlation matrices of the model with those of the collected database. The regressions were estimated using the SSPSS v.18 and AMOS statistical software.

5 RESULTS

The descriptive statistics of the variables in this study obtained from the responses of the managers are recorded in Table 2.

Table 2
Descriptive statistics of the variables

The data on the frequency of the use of bank loans (Exfin) and on days that sales were outstanding show distributions with positive asymmetries as well as a wide dispersion of values. These statistics reflect the large variability of the sample regarding financial leverage and payment terms offered customers.

Bank credit lines are mostly short-term because they finance operating capital. Typical payment terms in the sample are 30 days (median and mode), for both accounts receivable and payable. The use of trade credit - measured as the proportion of credit purchases relative to total purchases - is high among the companies in the sample. The average percentage of credit purchases was 67.74%. Most firms seek TC from suppliers (80% or more of total purchases), which reveals high trust from business partners to continuously supply credit. Despite this trust, most firms also reveal late payments to suppliers.

The Pearson and Spearmann correlations between the variables are transcribed in the following paragraph.

Table 3 shows that the correlation between the percentage of credit purchases and the days sales outstanding is positive and significant (p-value < 0.01). In other words, the offer of longer payment terms stimulates sales growth and, consequently, the amount of credit purchases to support that expansion (although the correlation analysis does not confirm a cause-and-effect relationship). This can be explained by the redistributive role of trade credit demanded from suppliers (Ogawa, Sterken, & Tokutsu, 2011Ogawa, K., Sterken, E., & Tokutsu, I. (2011). Redistributional view of trade credit: evidence from micro data of japanese small firms. Recuperado em 2 de março, 2012, de http://www.rieti.go.jp/jp/publications/dp/09e029.pdf.
http://www.rieti.go.jp/jp/publications/d...
); in other words, the longer the payment terms to suppliers, the longer the payment terms from customers and the larger the credit sales amounts and the need for external financing. These associations are positive and significant at less than 1%. The evidence indicates the non-rejection of the hypothesis of the complementarity of trade credit and corroborates the findings of Ogawa, Sterken, and Tokutsu (2011).

Table 3
Correlation between variables

There is evidence (p-value < 5%) that historical sales growth is directly related to the frequent use of short-term bank loans. In addition, companies that less frequently resort to late payments seem to access the traditional loan market more frequently (p-value < 0.01).

5.1 Measurement model.

According to Byrne (2001)Byrne, B. M. (2001). Structural equation modeling with AMOS: basic concepts, applications, and programming. Mahwah, New Jersey: Lawrence Erlbaum Associates. and Hair et al. (2005), the overall goodness-of-fit of the estimated model must be determined through a set of measurements. Some of the fit statistics are shown in Table 4. The model explains 74.18% of the variance of the data regarding TC demand and supply (%cpurchases; %csales).

Table 4
Statistics and goodness-of-fit indices of the model

The fit indicator is within the conservative interval of 1.0 to 2.0, when evaluated by the statistical ratio chi-square/degrees of freedom (Hair, Anderson, Tatham, & Black, 2005). However, these statistics may be influenced by the size of the sample (481 companies); therefore, we must evaluate whether other additional fit measures are at an acceptable level. The incremental normalized fit index (NFI) of 0.93, which is slightly higher than the recommended level by Hair et al. (2005) of 0.90, indicates a good fit of the model.

The Root Mean Square Error of Approximation (RMSEA) is lower than 5%, as suggested by Hair et al. (2005), and the upper limit of the confidence interval does not exceed 0.10 (Kline, 2011Kline, R. B. (2011). Principles and practice of structural equation modeling. (3. ed.) London: Guilford Press.).

The joint evaluation of the indices shows that the results are a good representation of the proposed model. After analyzing the fit of the model to the empirical data, the next section addresses testing the hypotheses developed in the theoretical context. The plausibility of alternative relationship models was tested; however, the results show that the fit indices are poor when compared to the optimal model.

5.2 Analysis of the proposed hypotheses.

The results obtained in the statistical tests with the expected relationships were analyzed based on the proposed model. Table 5 summarizes the expected and observed signs with their respective p-values. The results of the tests of hypotheses of the path diagram show that the indicators of internally generated capital, frequency of use of external financing sources (Exfin), level of late payments and the proportion of credit sales relative to total sales (%csales) are determinant factors in the demand for trade credit by the MSMEs in the sample. The supply is conditioned by cash generation and by the frequency of the use of loans.

Table 5
Results of the proposed hypotheses

The results of the direct and significant relationship (p-value < 1%) between Exfin, ROA and %cpurchases provides evidence that supports the hypothesis of the theory of the use of TC as a complement (not a substitute) of bank loans and the accumulated operating profits of the firm.

The hypothesis of the strategic use of TC as an incentive to credit sales might not be rejected either (p-value < 1%). The higher the volume of credit sales in the MSMEs of this sample, the higher the credit purchases and the days sales outstanding by customers. This result is explained by the theory of redistribution of both the received trade capital and bank loans as well as the average payment terms provided by suppliers to fund customers' credit sales. These results corroborate the findings of Pike and Cheng (2001) and Shi et al. (2011). Thus, the TC obtained from suppliers and the loans from credit institutions are transferred to customers of the firms.

The frequency of use of bank loans and the cumulative level of own funds are inversely related to the frequency of late payments. In other words, firms that routinely pay their suppliers late are considered high risk by credit institutions, so it is possible that they have less access to traditional short-term bank loans. This result is consistent with the theoretical fundamentals of agency theory (Jensen & Meckling, 1976Jensen, M. C., & Meckling, W. C. (1976). Theory of the firm: managerial behaviour, agency costs and ownership structure. Journal of Financial Economics, 3 (4), 305-360.) and with the assumptions of liquidity theory (Bastos & Pindado, 2007Bastos, R., & Pindado, J. (2007). Trade credit policy: theory and empirical evidence. Applied Economics, 39 (20), 2631-2642.) that indicate that the firm will have more access to complementary bank financing sources because of its good performance regarding timely payment to suppliers.

The timeliness of the portfolio of accounts receivable has significant effects on TC and on the business' internal capital. The results show an inverse relationship between customers' default and demand for TC. By contrast, late payment of accounts payable brings monetary benefits to the generation of the company's own capital. This evidence can be explained by the theory of the transaction costs of the agent-principal of trade contracts.

Finally, to assess the robustness of the proposed model, the model was tested exclusively in the purely retail firms in the sample (108 companies), considering that these firms sell much less to corporate customers than manufacturing and service firms and, therefore, credit sales do not typically represent actual TC. The evidence (results unreported) shows that the direct and indirect effects previously observed for the hypotheses that include the variables "credit sales" (%csales) and days sales outstanding ( dso)- (hypotheses H4C, H6A and H6C) disappear, while the other results are maintained, although with less statistical significance.

5.3 Managerial implications.

The empirical evidence revealed in this study may be useful for managers, financial institutions, suppliers, funding agencies and agencies that develop public policies to strengthen MSMEs. The results enable these companies' managers to better understand the effects of external shocks, such as increased demand, on the need for additional financing to support the expansion of operations to earn financial capacity and change size. For institutions that operate in less developed financial markets, the model corroborates the hypothesis that TC from suppliers is an important source of loans to firms that have little access to credit institutions, and that levels of late payment to suppliers are a relevant indicator to be discussed in the credit concession process.

In addition, the proposal of a policy of institutional credit to MSMEs (for example, exemption of payment of the Tax on Financial Operations (Imposto sobre Operações Financeiras - IOF) for working capital loans to small companies) can be an important strategy of incentivizing growth through credit sales. However, suppliers also compete with credit institutions that lend capital in the form of goods and services, to obtain revenue. In this scenario, MSMEs managers that seek to ensure business continuity and expansion need more capital to finance the incremental investment in receivables, both in terms of volume and payment terms, thus generating demand for TC.

6 FINAL CONSIDERATIONS

The goal of this article was to identify the determinant factors of the supply and demand for trade credit by MSMEs, using a sample of 481 companies based in 32 cities in the states of Minas Gerais and São Paulo (Brazil). A survey covering the operational and financial variables inherent in the use and supply of TC with managing owners of these companies was performed, which resulted in the consolidation of a unique and exclusive database on working capital management practices, and included companies of different sizes and industries.

The data were treated through multivariate techniques of simultaneous simple regressions to estimate the signs of the correlation coefficients of the path model and the direct and indirect effects on the demand for TC. This demand model is solidly supported by the fundamentals of the agency, and transaction costs and trade credit theories.

The results demonstrate that the frequency of use of external financing, the proportion of credit sales and days sales outstanding are conditioning factors of the volume of credit purchases (for TC demand). Suppliers face aspects of adverse selection and moral risk regarding their customers because MSMEs suffer credit restriction due to their little access to bank loans. In this study, the evidence seems to support the hypothesis of the theory of trade credit complementarity in MSMEs. This result corroborates the findings of Deloof and Jegers (1999) and García-Teruel and Martínez-Solano (2010).

Our evidence also validates the results of Carvalho and Schiozer (2012) who showed that Brazilian MSMEs supply less TC than UK ones, a result that may be explained by the lesser access to bank and trade credit for small companies in Brazil compared with the UK. The joint analysis of our results indicates that trade credit has a positive impact on bank credit and vice-versa. In addition, the hypothesis of the theory of strategic use of trade credit was also supported in this sample because the revenue growth of the firms puts pressure on the amount of working capital required to support the operations growth. In this case, the firms may demand more trade and bank financing, in addition to longer payment terms to suppliers. These funds can be redistributed, direct or indirectly, to their customers aiming to increase credit sales.

The supply of trade credit, measured by the volume of credit sales, has a direct, positive and significant effect on the demand for financing from suppliers and an indirect effect through the days sales outstanding of customers. The theory indicates that it is likely that market power has a direct influence on the supply of trade credit. Although it was not possible to test this hypothesis due to lack of data on market power of the firms, it is expected that a possible bias caused by the omission of this variable is small, particularly from the supply side, considering that small and medium-sized companies presumably face intense competition.

Finally, it must be noted that the nature of the data (purely cross-sectional) does not always allow us to unequivocally identify causality relationships, considering that some variables are endogenously related to one another (for example, decisions on payment terms given to customers and the proportion of credit purchases may be taken simultaneously by the manager, and it is virtually impossible to determine which decision influences the other). Nevertheless, most of the associations found in this study have a logical and likely causality direction that is supported by theory.

One limitation of this study is the use of perceptions of the managing owners of the MSMEs instead of financial data, which are difficult to access in firms of that size. As a suggestion for future research, other studies in other regions and with other variables can be performed, thus generating new knowledge in the Brazilian context. An additional study may analyze whether the emergent phase of the Brazilian economy had impact on the demand and supply of trade credit by MSMEs.

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  • 1
    Our criteria considered MSMEs to be those companies with up to 99 employees regardless of the industry in which they operate. The sample is similar to that used by Carvalho and Schiozer (2012), and the only difference is the inclusion of medium-sized companies (51 to 99 employees).
  • 2
    A detailed description of the questionnaire, collection procedure and statistics of the responses can be found in Carvalho and Schiozer (2012).
  • 3
    There are more firms from the state of Minas Gerais in the sample because there were more surveyors available in that state because of logistical and financial reasons.
  • 4
    Credit lines are: overdraft protection, check or invoice discounting, working capital loans, leasing and BNDES.

APPENDIX APPLIED QUESTIONNAIRE

1) Number of employees:........

2) Age of the company in years:...........

3) What is the average proportion of cash sales relative to total sales in the past three years? ...........

4) What is the importance of sales growth in the past three years considering the firm’s current size? (use a score of 1 to 9: from 1, not important at all, to 9 – very important): ..............

5) How frequently does the company use external financing, including: overdraft protection; check or invoice discounting; working capital loans; leasing; BNDES (use a score of 5 to 25 to characterize it: from 5, never used any of the five financing sources, to 25, frequently uses all five financing sources): ...............

6) What is the average proportion of credit purchases relative to total purchases in the past three years: ..............

7) The company knows what is the average term for:

a) accounts payable: ( ) Yes, how many days?............ ( ) No

b) accounts receivable: ( ) Yes, how many days?............ ( ) No

8) What has been the financial practice regarding late payments to suppliers in the past three years: (use a scale from 1 to 9 to characterize it: from 1 – always late to 9 – never late): .......

9) Mark in regards to the type of company:( ) Manufacturing ( ) Services ( ) Civil constructions ( ) Retail/distribution.

10) Indicate the average proportion, in the past 12 months, of customers who paid their installment obligations on time:..........

11) What is the average ratio between the net profit and the total investment of the firm (%):.....

Source: adapted from Howorth and Westhead (2003).

Publication Dates

  • Publication in this collection
    10 July 2015
  • Date of issue
    May-Aug 2015

History

  • Received
    31 July 2014
  • Accepted
    31 Dec 2014
Universidade de São Paulo, Faculdade de Economia, Administração e Contabilidade, Departamento de Contabilidade e Atuária Av. Prof. Luciano Gualberto, 908 - prédio 3 - sala 118, 05508 - 010 São Paulo - SP - Brasil, Tel.: (55 11) 2648-6320, Tel.: (55 11) 2648-6321, Fax: (55 11) 3813-0120 - São Paulo - SP - Brazil
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