ABSTRACT
This paper aims to present and discuss the importance of the articulation between semiotics and ideology as an original and founding feature of the thinking of the Brazilian linguist, José Luiz Fiorin. Among his many published works, which show and analyze this constitutive relation, for this paper we have chosen his first two works - Linguagem e Ideologia [Language and Ideology] and O Regime de 1964: Discurso e Ideologia [The 1964 Regime: Discourse and Ideology]. At the end of the 1980s, those books initiated, as their titles show, this author's coherent understanding of language in consonance with life and, especially, with values in tension that rule the social and cultural life of a community. This pioneering position within the different fields of knowledge of which it is part, particularly the Greimasian Semiotics, offers and inspires, from those two publications on, theoretical and practical paths for the development of research in semeiotics and ideology researches that enables relevant interpretation of a Brazil that was under a truculent dictatorship.
KEYWORDS:
Language; Ideology; Political Discourse; Semiotics
