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The Interdependence Between Ease of Doing Business, Innovation, and Competitiveness of Nations

ABSTRACT

This study aims to assess whether the ease of doing business can be considered as an alternative path (indirect path) between innovation and competitiveness of nations, improving the understanding of the effect transfer between these two variables. The study used exploratory/confirmatory factor analysis and mediation techniques applied to data from 141 countries contemplated in The Global Competitiveness report 2019 by the WEF and Doing Business report 2019 by the World Bank. The results show the mediator role of ease of doing business in the relationship between innovation and global competitiveness. Innovation improves the competitiveness of nations, but rules and regulations can be a barrier to this relationship. Therefore, ease of doing business is an essential element in improving the relationship between innovation and competitiveness, helping policymakers to focus their efforts on ease of doing business aspects in such a way as to enhance the economic process and support investors to make the most appropriate decisions when choosing the countries in which to invest their resources. Complementarily, the study also contributes by pointing out that the current method of calculating the EDB index may not be the most suitable, since it can distort analysis affecting international investment feasibility studies.

Keywords:
ease of doing business; innovation; competitiveness of nations; World Bank; World Economic Forum

INTRODUCTION

The challenge of creating a favorable business environment motivates researchers, international institutions, and policymakers to seek alternatives to improve the economic exchange process. The creation of reports that rank the environment around companies and the ease of doing business is one of the initiatives in this direction. The World Bank’s Doing Business score is presented in one of these reports, comparing business regulation in 190 economies (International Bank for Reconstruction and Development [IBRD], 2020). This data has supported many studies and decision-making processes (Estevão et al., 2020Estevão, J., Lopes, J. D., & Penela, D. (2020). The doing business ranking and the design of public policies: The effect of regional dynamics. Economic Research-Ekonomska Istraživanja, 34(1), 2469-2483. https://doi.org/10.1080/1331677X.2020.1831942
https://doi.org/10.1080/1331677X.2020.18...
).

Public managers in numerous countries have implemented reforms seeking to improve processes and reduce costs and time to open new businesses to promote the public sector’s development and economic growth (Klapper & Love, 2010Klapper, L. F., & Love, I. (2010). The impact of business environment reforms on new firm registration [Working Paper nº 5493]. World Bank Research.). The literature supports this policy by offering evidence of the challenges to starting, operating, and developing businesses, including the regulatory restrictions among these difficulties (Crafts, 2006Crafts, N. (2006). Regulation and productivity performance. Oxford Review of Economic Policy, 22(2), 186-202. https://doi.org/10.1093/OXREP/GRJ012
https://doi.org/10.1093/OXREP/GRJ012...
; Herrendorf & Teixeira, 2011Herrendorf, B., & Teixeira, A. (2011). Barriers to entry and development. International Economic Review, 52(2), 573-602. https://doi.org/10.1111/J.1468-2354.2011.00639.X
https://doi.org/10.1111/J.1468-2354.2011...
).

According to the literature, one of the reasons for countries’ economic development is how much governments promote entrepreneurship or the ease of doing business. Therefore, it is important to stress that government actions must avoid interventionism and be limited to creating laws that facilitate spontaneous transactions among the various economic agents. Thus, governments must provide a framework for a highly collaborative environment (Leal-Rodríguez & Sanchís-Pedregosa, 2019Leal-Rodríguez, A. L., & Sanchís-Pedregosa, C. (2019). Could the ease of doing business be considered a predictor of countries’ socio-economic wealth? An empirical analysis using PLS-SEM. Journal of International Studies, 12(4), 229-243. https://doi.org/10.14254/2071-8330.2019/12-4/15
https://doi.org/10.14254/2071-8330.2019/...
) that favors the emergence of innovative solutions.

In this aspect, innovation generates positive effects on improving companies’ performance and, consequently, increases nations’ productivity and competitiveness (Barrichello et al., 2020Barrichello, A., Santos, E. G. dos, & Morano, R. S. (2020). Determinant and priority factors of innovation for the development of nations. Innovation and Management Review, 17(3), 307-320. https://doi.org/10.1108/INMR-04-2019-0040
https://doi.org/10.1108/INMR-04-2019-004...
; Dutta et al., 2016Dutta, S., Lanvin, B., & Wunsch-Vincent, S. (2016). The Global Innovation Index 2016. World Intellectual Property Organization, Geneva, Switzerland. https://www.wipo.int/publications/en/details.jsp?id=4064
https://www.wipo.int/publications/en/det...
; Feldmann et al., 2019Feldmann, P. R., Jacomossi, R. R., Barrichello, A., & Morano, R. S. (2019). The relationship between innovation and global competitiveness: The mediating role of management practices evaluated by Structural Equation Modeling. Revista Brasileira de Gestão de Negócios, 21(2), 195-212. https://doi.org/10.7819/rbgn.v21i2.3970
https://doi.org/10.7819/rbgn.v21i2.3970...
; Nelson & Winter, 1982Nelson, R. R., & Winter, S. G. (1982). An evolutionary theory of economic change. The Belknap Press of Harvard University Press.; Pavitt, 1984Pavitt, K. (1984). Sectoral patterns of technical change: Towards a taxonomy and a theory. Research Policy, 13(6), 343-373. https://doi.org/10.1016/0048-7333(84)90018-0
https://doi.org/10.1016/0048-7333(84)900...
; Rosenberg, 1982Rosenberg, N. (1982). Inside the black box: Technology and Economics. Cambridge University Press.; Schumpeter, 1934Schumpeter, J. A. (1934). The theory of economic development: An inquiry into profits, capital, credit, interest, and the business cycle. Harvard University Press.). A key element for entrepreneurship development is a good business environment in countries, indicating a close relationship with the ease of doing business (Dougherty, 2007Dougherty, S. (2007, December). China and India making sense of innovation and growth: Innovation has played a modest role in explaining growth in both China and India in recent years, but both countries have work to do to sustain their promising growth paths. Moreover, there are important differences between the respective challenges that each country faces. OECD Observer, (nº 264-265), pp. 60+. Gale Academic OneFile link.gale.com/apps/doc/A178083628/AONE?u=googlescholar&sid=bookmark-AONE&xid=80f90347). Thus, it is worth understanding how the ease of doing business affects innovation and competitiveness when analyzed concurrently.

The ease of doing business, according to the World Bank (IBRD, 2020), means that a country’s regulatory environment is more conducive to starting and operating a local company, that is, entrepreneurship facilitated by public policies, legal system, and bureaucracy in the country, increasing its global competitiveness. In turn, for this work, innovation is linked to investment in research and development (R&D), considering mainly the private sector, the existence of high-quality research institutions that generate the necessary knowledge for the development of new technologies, collaboration in R&D between universities and industry, and protection of intellectual property (Schwab, 2019Schwab, K. (2019). The Global Competitiveness Report 2019. World Economic Forum. World Economic, Forum, Geneva, Switzerland. https://www.weforum.org/reports/global-competitiveness-report-2019
https://www.weforum.org/reports/global-c...
). Against this backdrop, this study is guided by the following research question: What is the role of ease in doing business in the existing relationship between innovation and competitiveness of nations? Therefore, this study aims to assess whether the ease of doing business can be considered as an alternative path (indirect path) between innovation and competitiveness of nations, improving the understanding of the effect transfer between these two variables. If this possibility is demonstrated, elements are added to a relationship already enshrined in the literature (innovation - competitiveness of nations) (Barrichello et al., 2020Barrichello, A., Santos, E. G. dos, & Morano, R. S. (2020). Determinant and priority factors of innovation for the development of nations. Innovation and Management Review, 17(3), 307-320. https://doi.org/10.1108/INMR-04-2019-0040
https://doi.org/10.1108/INMR-04-2019-004...
; Dutta et al., 2016Dutta, S., Lanvin, B., & Wunsch-Vincent, S. (2016). The Global Innovation Index 2016. World Intellectual Property Organization, Geneva, Switzerland. https://www.wipo.int/publications/en/details.jsp?id=4064
https://www.wipo.int/publications/en/det...
; Feldmann et al., 2019Feldmann, P. R., Jacomossi, R. R., Barrichello, A., & Morano, R. S. (2019). The relationship between innovation and global competitiveness: The mediating role of management practices evaluated by Structural Equation Modeling. Revista Brasileira de Gestão de Negócios, 21(2), 195-212. https://doi.org/10.7819/rbgn.v21i2.3970
https://doi.org/10.7819/rbgn.v21i2.3970...
; Jacomossi et al., 2021Jacomossi, R. R., Feldmann, P. R., Barrichello, A., & Morano, R. S. (2021). Does ecological sustainability really matter? Evaluation of its mediating role in the relationship between innovation and competitiveness. Brazilian Administration Review, 18(3), e200126. https://doi.org/10.1590/1807-7692BAR2021200126
https://doi.org/10.1590/1807-7692BAR2021...
; Nelson & Winter, 1982Nelson, R. R., & Winter, S. G. (1982). An evolutionary theory of economic change. The Belknap Press of Harvard University Press.; Pavitt, 1984Pavitt, K. (1984). Sectoral patterns of technical change: Towards a taxonomy and a theory. Research Policy, 13(6), 343-373. https://doi.org/10.1016/0048-7333(84)90018-0
https://doi.org/10.1016/0048-7333(84)900...
; Rosenberg, 1982Rosenberg, N. (1982). Inside the black box: Technology and Economics. Cambridge University Press.; Schumpeter, 1934Schumpeter, J. A. (1934). The theory of economic development: An inquiry into profits, capital, credit, interest, and the business cycle. Harvard University Press.), but always open to adding new possibilities that allow understanding the development of each country, contributing to the prosperity of its populations.

This work’s contribution rests in helping governments and their regulatory strategies to improve the business environment and governance to support local and international trade. In practical terms, the work intends to present to companies and investors the importance of the ease of doing business for the application of their resources in different countries, as well as to emphasize the need to be concerned with the methodology for calculating the index so that their decisions do not be biased by this factor. In addition, the study allows the joint assessment of the three variables (innovation, ease of doing business, and competitiveness), together, in a single structural model, better representing the reality experienced by the global business environment.

RELATIONSHIP BETWEEN INNOVATION AND COMPETITIVENESS OF NATIONS

Innovation and its effects on improving companies’ performance have been the object of organizational and economic studies developed to support the competitiveness and productivity of nations. Usually, the role of innovation is highlighted in the classic literature on the subject (Nelson & Winter, 1982Nelson, R. R., & Winter, S. G. (1982). An evolutionary theory of economic change. The Belknap Press of Harvard University Press.; Pavitt, 1984Pavitt, K. (1984). Sectoral patterns of technical change: Towards a taxonomy and a theory. Research Policy, 13(6), 343-373. https://doi.org/10.1016/0048-7333(84)90018-0
https://doi.org/10.1016/0048-7333(84)900...
; Rosenberg, 1982Rosenberg, N. (1982). Inside the black box: Technology and Economics. Cambridge University Press.; Schumpeter, 1934Schumpeter, J. A. (1934). The theory of economic development: An inquiry into profits, capital, credit, interest, and the business cycle. Harvard University Press.), thus enhancing the explanation for the growth of companies and nations’ competitiveness and the effects of such growth on the production of wealth. This importance is corroborated by Dutta et al. (2016Dutta, S., Lanvin, B., & Wunsch-Vincent, S. (2016). The Global Innovation Index 2016. World Intellectual Property Organization, Geneva, Switzerland. https://www.wipo.int/publications/en/details.jsp?id=4064
https://www.wipo.int/publications/en/det...
), who point out that innovation has been an important element to boost economic progress and competitiveness.

Porter (1990Porter, M. (1990). The competitive advantage of nations. Free Press.) postulated that it is not nations that are powerful, but rather the companies that operate within their territories. Therefore, countries depend on their productive sectors to create business environments capable of innovating faster than their foreign competitors. Furthermore, several authors highlight the importance of innovation as an essential factor in productivity gains and consequent countries’ competitiveness (Barrichello et al., 2020Barrichello, A., Santos, E. G. dos, & Morano, R. S. (2020). Determinant and priority factors of innovation for the development of nations. Innovation and Management Review, 17(3), 307-320. https://doi.org/10.1108/INMR-04-2019-0040
https://doi.org/10.1108/INMR-04-2019-004...
; Feldmann et al., 2019Feldmann, P. R., Jacomossi, R. R., Barrichello, A., & Morano, R. S. (2019). The relationship between innovation and global competitiveness: The mediating role of management practices evaluated by Structural Equation Modeling. Revista Brasileira de Gestão de Negócios, 21(2), 195-212. https://doi.org/10.7819/rbgn.v21i2.3970
https://doi.org/10.7819/rbgn.v21i2.3970...
; Schreiber et al., 2016Schreiber, D., Ermel, U. T., Figueiredo, J. A. S., & Zeni, A. (2016). Analysis of innovation and its environmental impacts on the chemical industry. Brazilian Administration Review, 13(1), 56-75. https://doi.org/10.1590/1807-7692bar2016150120
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). In this direction, Gordon (2016Gordon, R. J. (2016). The rise and fall of American growth: The U.S. standard of living since the Civil War. Princeton University Press.)proved that the growth of a country is not directly related only to innovation but also to increased productivity. In part, this explains why many governments are putting innovation at the center of their growth strategies through industrial, and research and development (R&D) policies.

In addition, other approaches have gotten emphasis like those associated with organizational capabilities development that turns companies more innovative. For instance, the role dynamic capabilities guide companies to move more consistently in turbulent markets (Crossan & Apaydin, 2010Crossan, M. M., & Apaydin, M. (2010). A multi-dimensional framework of organizational innovation: A systematic review of the literature. Journal of Management Studies, 47(6), 1154-1191. https://doi.org/10.1111/j.1467-6486.2009.00880.x
https://doi.org/10.1111/j.1467-6486.2009...
; Ichijo & Nonaka, 2007Ichijo, K., & Nonaka, I. (2007). Knowledge creation and Management: New challenges for managers. Oxford University Press.; Panayides, 2006Panayides, P. (2006). Enhancing innovation capability through relationship management and implications for performance. European Journal of Innovation Management, 9(4), 466-483. https://doi.org/10.1108/14601060610707876
https://doi.org/10.1108/1460106061070787...
).

When it comes to the relationship between innovation and productivity, there are several models. One of them suggests that companies incorporate external knowledge and use it in their internal processes, achieving innovative products (Armstrong & Lengnick-Hall, 2013Armstrong, C. E., & Lengnick-Hall, C. A. (2013). The Pandora’s box of social integration mechanisms: Can they make it more difficult to realize absorptive capacity?. Journal of Strategy and Management, 6(1), 4-26. https://doi.org/10.1108/17554251311296530
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; Brettel et al., 2011Brettel, M., Greve, G. I., & Flatten, T. C. (2011). Giving up linearity: Absorptive capacity and performance. Journal of Managerial Issues, 23(2), 164-189. https://www.jstor.org/stable/23209224
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; Cohen & Levinthal, 1990Cohen, W. M., & Levinthal, D. A. (1990). Absorptive-capacity: A new perspective on learning and innovation. Administrative Science Quarterly, 35(1), 128-152. https://doi.org/10.2307/2393553
https://doi.org/10.2307/2393553...
; Jacomossi & Feldmann, 2020Jacomossi, R. R., & Feldmann, P. R. (2020). Boas práticas de gestão e capacidade absortiva: Impactos na produtividade das firmas. Revista de Administração Contemporânea, 24(5), 432-447. https://doi.org/10.1590/1982-7849RAC2020190140
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; Najafi-Tavani, et al., 2014Najafi-Tavani, S., Sharifi, H., & Ismail, H. S. (2014). A study of contingency relationships between supplier involvement, absorptive capacity and agile product innovation. International Journal of Operations & Production Management, 34(1), 65-92. https://doi.org/10.1108/IJOPM-09-2011-0331
https://doi.org/10.1108/IJOPM-09-2011-03...
; Ritala & Hurmelinna-Laukkanen, 2013Ritala, P., & Hurmelinna-Laukkanen, P. (2013). Incremental and radical innovation in coopetition: The role of absorptive capacity and appropriability. Journal of Product Innovation Management, 30(1), 154-169. https://doi.org/10.1111/j.1540-5885.2012.00956.x
https://doi.org/10.1111/j.1540-5885.2012...
; Zahra & George, 2002Zahra, S. A., & George, G. (2002). Absorptive Capacity: A Review, reconceptualization, and extension. Academy of Management Review, 27(2), 165-203. https://doi.org/10.2307/4134351
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).

Osuna-Alarcón and Rodríguez-Hernández (2020Osuna-Alarcón, M. R., & Rodríguez-Hernández, P. (2020). Investigación, desarrollo e innovación en el sector empresarial español: Dificultades para su implementación. Profesional de La Información, 29(1). https://doi.org/10.3145/EPI.2020.ENE.19
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)show the education role and entrepreneurial attitude to reach for successful business development. For the authors, innovation should be seen as a base to improve companies’ competitiveness. Regarding the culture of innovation, it is important to show the role of R&D as a precedent element of the diffusion process of innovation, relating this investment with better performance (Bae, 2016Bae, C. (2016). R&D spillovers with endogenous absorptive capacity: Lessons for developing countries. East Asian Economic Review (EAER), 20(2), 191-228. https://doi.org/10.2139/ssrn.2804910
https://doi.org/10.2139/ssrn.2804910...
; Barrichello et al., 2020Barrichello, A., Santos, E. G. dos, & Morano, R. S. (2020). Determinant and priority factors of innovation for the development of nations. Innovation and Management Review, 17(3), 307-320. https://doi.org/10.1108/INMR-04-2019-0040
https://doi.org/10.1108/INMR-04-2019-004...
; Bertrand & Mol, 2013Bertrand, O., & Mol, M. J. (2013). The antecedents and innovation effects of domestic and offshore R&D outsourcing: The contingent impact of cognitive distance and absorptive capacity. Strategic Management Journal, 34(6), 751-760. https://doi.org/10.1002/smj.2034
https://doi.org/10.1002/smj.2034...
; Spezamiglio et al., 2016Spezamiglio, B. dos S., Galina, S. V. R., & Calia, R. C. (2016). Competitiveness, innovation and sustainability: An inter-relation through literature sistematization. REAd. Revista Eletrônica de Administração, 22(2), 363-393. https://doi.org/10.1590/1413-2311.009162016.62887
https://doi.org/10.1590/1413-2311.009162...
).

It is worth mentioning that several studies emphasize the role of foreign investments by multinationals in subsidiaries, enabling knowledge to spill over into the country that receives the new technologies, increasing productivity and competitiveness (Blomström, 1986Blomström, M. (1986). Foreign investment and productive efficiency: The case of Mexico. The Journal of Industrial Economics, 35(1), 97-110. https://doi.org/10.2307/2098609
https://doi.org/10.2307/2098609...
; Blomström & Kokko, 1998; Fleury, et al., 2018Fleury, M. T. L., Mauro, M. de, Oliveira, L., Mauerberg, A., & Fleury, A. (2018). Management practices and competitiveness: A multisector study in the Brazilian industry. Brazilian Administration Review, 15(4), e180028. https://doi.org/10.1590/1807-7692bar2018180028
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; Liu, 2008Liu, Z. (2008). Foreign direct investment and technology spillovers: Theory and evidence. Journal of Development Economics, 85(1-2), 176-193. https://doi.org/10.1016/j.jdeveco.2006.07.001
https://doi.org/10.1016/j.jdeveco.2006.0...
; Morano et al., (in press); Suyanto & Salim, 2012Suyanto, H. B., & Salim, R. A. (2012). Foreign direct investment spillovers and productivity growth in Indonesian garment and electronics manufacturing. The Journal of Development Studies, 48(10), 1397-1411. https://doi.org/10.1080/00220388.2011.646992
https://doi.org/10.1080/00220388.2011.64...
; 2013).

Finally, the relationship between innovation and competitiveness is enshrined in the literature (Feldmann et al., 2019Feldmann, P. R., Jacomossi, R. R., Barrichello, A., & Morano, R. S. (2019). The relationship between innovation and global competitiveness: The mediating role of management practices evaluated by Structural Equation Modeling. Revista Brasileira de Gestão de Negócios, 21(2), 195-212. https://doi.org/10.7819/rbgn.v21i2.3970
https://doi.org/10.7819/rbgn.v21i2.3970...
; Ichijo & Nonaka, 2007Ichijo, K., & Nonaka, I. (2007). Knowledge creation and Management: New challenges for managers. Oxford University Press.; Nelson & Winter, 1982Nelson, R. R., & Winter, S. G. (1982). An evolutionary theory of economic change. The Belknap Press of Harvard University Press. Schumpeter, 1934Schumpeter, J. A. (1934). The theory of economic development: An inquiry into profits, capital, credit, interest, and the business cycle. Harvard University Press.). However, for companies to develop their innovative capabilities, the existence of a business environment that favors this type of practice is necessary (Melo et al., 2017Melo, T. M., Correa, A. L., Carvalho, E. G., & Possas, M. L. (2017). Competitividade e gap tecnológico: Uma análise comparativa entre Brasil e países europeus selecionados. Revista Brasileira de Inovação, 16(1), 129-156. https://doi.org/10.20396/rbi.v16i1.8649142
https://doi.org/10.20396/rbi.v16i1.86491...
; Porter, 1990Porter, M. (1990). The competitive advantage of nations. Free Press.; Santos et al. (updated to 2023Santos, E. G. D., Barrichello, A., & Morano, R. S. (2023). How important are institutions for innovation and global competitiveness? International Journal of Business Innovation and Research, 30(4), 476-496. https://doi.org/10.1504/IJBIR.2023.130075
https://doi.org/10.1504/IJBIR.2023.13007...
).

RELATIONSHIP BETWEEN INNOVATION AND EASE OF DOING BUSINESS

The Ease of Doing Business ranking, developed and published by the World Bank, supports public and private decision-makers to assess the level of regulatory performance of countries over time. It captures the difference between each economy from the best regulatory performance observed in each of the indicators that make up the index. One can also assess the performance gap between countries by assessing changes in their regulatory environments over time (IBRD, 2020).

Innovation and the ease of doing business have a strong impact on countries’ economies. Together, they impact information sharing, the development of information and communication technology (ICT), and citizens’ per capita income (Alderete, 2020Alderete, M. V. (2020). Towards measuring the economic impact of open data by innovating and doing business. International Journal of Innovation and Technology Management, 17(3), 2050022. https://doi.org/10.1142/S0219877020500224
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). Jerbashian and Kochanova (2016Jerbashian, V., & Kochanova, A. (2016). The impact of doing business regulations on investments in ICT. Empirical Economics, 50, 991-1008. https://doi.org/10.1007/s00181-015-0953-8
https://doi.org/10.1007/s00181-015-0953-...
) analyzed how regulations for doing business in countries affect investments in ICT. Such investments decrease as the costs of starting and operating a business and registering property increase. Investments increase when legal rights are secured.

Dougherty (2007Dougherty, S. (2007, December). China and India making sense of innovation and growth: Innovation has played a modest role in explaining growth in both China and India in recent years, but both countries have work to do to sustain their promising growth paths. Moreover, there are important differences between the respective challenges that each country faces. OECD Observer, (nº 264-265), pp. 60+. Gale Academic OneFile link.gale.com/apps/doc/A178083628/AONE?u=googlescholar&sid=bookmark-AONE&xid=80f90347) concluded that there is a relationship between the ease of doing business and innovation development so governments should act, above all, to improve the business environment of countries, to strengthen this relationship.

Chaotic management systems do not favor creativity and innovation as low group cohesion leads to disorganization. The established rules and standards end up prevailing, so doing business is difficult. At the same time, the group’s high cohesion creates an organizational structure that supports the generation of creative results, facilitating decision-making and doing business (Jacomossi & Feldmann, 2020Jacomossi, R. R., & Feldmann, P. R. (2020). Boas práticas de gestão e capacidade absortiva: Impactos na produtividade das firmas. Revista de Administração Contemporânea, 24(5), 432-447. https://doi.org/10.1590/1982-7849RAC2020190140
https://doi.org/10.1590/1982-7849RAC2020...
; Tognazzo & Mazzurana, 2017Tognazzo, A., & Mazzurana, P. A. M. (2017). Friends doing business: An explorative longitudinal case study of creativity and innovation in an Italian technology- Based Start-Up. Journal of Entrepreneurship, Management and Innovation, 13(2), 77-104. https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3105534
https://papers.ssrn.com/sol3/papers.cfm?...
).

According to Amankwah-Amoah et al. (2018Amankwah-Amoah, J., Egbetokun, A., & Osabutey, E. L. C. (2018). Meeting the 21st century challenges of doing business in Africa. Technological Forecasting and Social Change, 131(February), 336-338. https://doi.org/10.1016/j.techfore.2018.01.006
https://doi.org/10.1016/j.techfore.2018....
), nations and companies can capitalize on their resources and capabilities to meet the 21st-century challenges of doing business. They argue that the main requirements are human capital formation, technology transfer, innovation, and learning. Thus, technology can be used to meet some of the 21st-century challenges. A multifaceted approach involving governments, individuals, and companies is suggested to facilitate the dissemination of new technologies to face the nations’ future challenges and national economies.

The generation of innovation in a country has a strong connection with the encouragement of entrepreneurship, which relies on the ease of doing business (Acemoglu & Robinson, 2012Acemoglu, D., & Robinson, J. A. (2012). Why nations fail: The origins of power, prosperity and poverty. Profile Books).

The logic of the influence of ease of doing business on innovation begins to be seen differently with technological advances and the beginning of the Fourth Industrial Revolution. Digital business models have changed commerce and created many opportunities for small and medium-sized entrepreneurs in developing countries, fundamentally with the emergence of so-called intangible products (Rensburg, 2021Rensburg, L. J. van. (2021). The factors influencing ease of doing business with digital trade in countries with strict exchange controls. In M. Kolaković, T. Horvatinović, & I. Turčić (Eds.), The 6th Business & Entrepreneurial Economics (pp. 102-108). Student Business Incubator at the University of Zagreb.). This concept is presented in the work of Hofacker and Goldsmith (2020Hofacker, C. F., & Goldsmith, R. E. (2020). The marketing of information in the information age. Marketing Management Journal, 30(1), 1-16. https://www.mmaglobal.org/_files/ugd/3968ca_c5ce7b0b8ef5451b81edb0ddad8a5ae7.pdf
https://www.mmaglobal.org/_files/ugd/396...
), who propose that between tangible products and intangible services, there would be a third category, the information products. Such products would exist on their own, being mutable, scalable, and public, but would also form part of both, products and services, that contain information as a participating element. Thus, the product concept should be revised to contain, more explicitly, this informational component (Hofacker & Goldsmith, 2020).

Considering this perspective, the physical limitations, often imposed by regulations and legislation that make it difficult to do business in a country, gradually lose their strength, as technology lowers the barriers to connecting and communicating with companies and people internationally (Rensburg, 2021Rensburg, L. J. van. (2021). The factors influencing ease of doing business with digital trade in countries with strict exchange controls. In M. Kolaković, T. Horvatinović, & I. Turčić (Eds.), The 6th Business & Entrepreneurial Economics (pp. 102-108). Student Business Incubator at the University of Zagreb.). Thus, an information product can be created in one country, sold, and paid for in other countries, without the government of the country of origin having any participation in collecting taxes, generating jobs, and increasing the population’s quality of life. The opposite movement is also true, as an international company does not need to install itself in a country to sell to its inhabitants, it can do so over the internet, with the cost of what was supplied being limited to import tax or similar fees. Thus, digital innovation can bypass a country’s rules and regulations, no matter how strict they may be. The conclusion is that innovation, local or international, ends up affecting rules and regulations for doing business in a country, harming its competitiveness unless they are reviewed. This can be a slow process, depending on the development stage of each country, but technological pressure is something that will happen. South Africa went through this kind of process when it developed its international competitiveness strategy, having identified several policies for doing business that needed to be revised (Govender, 2015Govender, L. (2015) Integrated National Export Strategy (INES) or “Export 2030”. Pretoria: Department of Trade and Industry, (p. 20). http://www.thedtic.gov.za/wp-content/uploads/INES.pdf
http://www.thedtic.gov.za/wp-content/upl...
).

Shuaib (2020Shuaib, K. M. (2020). The changing pattern of international trade: Import substitution policy and digital economy in Nigeria. A Review. International Journal of Economics and Business Management, 6(4), 13-25. https://www.iiardjournals.org/get/IJEBM/VOL.%206%20NO.%204%202020/The%20Changing%20Pattern%20of%20International.pdf
https://www.iiardjournals.org/get/IJEBM/...
) follows this same path by showing in the work how the digital economy can affect international business and the needs of countries to adapt to these innovations by changing their legislation and the way they do business. According to the author, a striking example of this relationship between innovation and the search for easier doing business is Nigeria, which changed its foreign trade policies, even creating a ministry for the digital economy due to the potential contributions of this area to the country’s GDP. The study concludes that countries must be proactive in responding to changes in the business environment around the world, brought about by technological innovations, by formulating domestic policies that correspond to changes in global trade policies.

Previously, López-González and Jouanjean (2017López González, J., & Jouanjean, M.-A. (2017). Digital Trade: Developing a framework for analysis (OECD Trade Policy Papers nº 205). OECD Trade Policy Papers, Paris, France. https://doi.org/10.1787/524c8c83-en
https://doi.org/10.1787/524c8c83-en...
)and López-Gonzalez and Ferencz (2018López-Gonzalez, J., & Ferencz, J. (2018). Digital Trade and Market Openness (OECD Trade Policy Papers nº 217). OECD Trade Policy Papers, Paris, France. https://doi.org/10.1787/1bd89c9a-en
https://doi.org/10.1787/1bd89c9a-en...
) have already warned that digitization is changing what and how one negotiates: from digital delivery to greater commerce physical environment made possible by digital connectivity. Online platforms mean more small packages crossing borders, while new technologies are changing the way services are produced and delivered. For trade policy, the increased bundling of goods and services raises questions about which trade rules (GATT or GATS) apply; trade facilitation is increasingly critical for just-in-time deliveries and global value chains; and the role of data flows in enabling digital commerce may require more attention, as well as how to ensure that the gains from digital commerce are inclusive, within and across countries.

Thus, from a perspective where the ease of doing business influences innovation, in an increasingly virtual world, digital innovations impose regulatory challenges in the context of digitization and the continuous change in the structure of cross-border digital commerce. Technological innovations will increasingly require improvements in international trade regimes concerning the cross-border exchange of data as well as harmonization of national standards for data exchange between countries, regimes for the export of digital goods and services, as well as privacy and security of data (Smirnov & Karelina, 2020Smirnov, E. N., & Karelina, E. A. (2020). Regulation of international trade in the digital economy: A new regulatory paradigm. Trade Policy, 4(24), 27-36. https://doi.org/10.17323/2499-9415-2020-4-24-27-36
https://doi.org/10.17323/2499-9415-2020-...
).

The relationship between innovation and ease of doing business shows the importance of these two components in the context of competitiveness, which is explored in the next section.

RELATIONSHIP BETWEEN EASE OF DOING BUSINESS AND COMPETITIVENESS

In some countries, there is a gap in terms of awareness of the importance of competitiveness and excessive regulation. For example, Dougherty (2007Dougherty, S. (2007, December). China and India making sense of innovation and growth: Innovation has played a modest role in explaining growth in both China and India in recent years, but both countries have work to do to sustain their promising growth paths. Moreover, there are important differences between the respective challenges that each country faces. OECD Observer, (nº 264-265), pp. 60+. Gale Academic OneFile link.gale.com/apps/doc/A178083628/AONE?u=googlescholar&sid=bookmark-AONE&xid=80f90347) compared productivity between China and India, finding that despite the differences in human capital development and education in favor of China, there was a greater regulation of the labor market in India, very harmful to the country’s productivity and growth. The regulation practiced by a country also influences its international trade and governance (Khan, 2020Khan, S. A. (2020). The effect of governance on international trade and the mediating role of business regulations. Society & Sustainability, 2(3), 39-52. https://doi.org/10.38157/society_sustainability.v2i3.198
https://doi.org/10.38157/society_sustain...
).

Canare et al. (2019Canare, T., Francisco, J. P., & Morales, J. F. (2019). Long- and short-run relationship between firm creation and the ease and cost of doing business. International Journal of the Economics of Business, 26(2), 249-275. https://doi.org/10.1080/13571516.2018.1558636
https://doi.org/10.1080/13571516.2018.15...
) studied the relationship between the ease of doing business and the cost of setting it up using data from the Philippines. The result showed that the ease of starting a business has a positive relationship with business creation. This result was clearer when observing, separately, the costs of starting and maintaining a business.

Ease of doing business influences the attraction of foreign direct investment (FDI). Items part of the business environment, such as starting a business, registering property, getting electricity, and resolving insolvency, are key to attracting investors. Issues such as dealing with construction permits, getting credit, paying taxes, and protecting minority investors showed a negative impact on attracting FDI (Corcoran & Gillanders, 2014; Haliti et al., 2020Haliti, B., Merovci, S., Sherpa, S., & Hetemi, A. (2020). The impact of the ease doing business indicators on foreign direct investment in the European transition economies. Ekonomika, 98(2), 19-32. https://doi.org/10.15388/ekon.2019.2.2
https://doi.org/10.15388/ekon.2019.2.2...
).

Estevão et al. (2020Estevão, J., Lopes, J. D., & Penela, D. (2020). The doing business ranking and the design of public policies: The effect of regional dynamics. Economic Research-Ekonomska Istraživanja, 34(1), 2469-2483. https://doi.org/10.1080/1331677X.2020.1831942
https://doi.org/10.1080/1331677X.2020.18...
) evaluated the business environment and the production of wealth considering the impacts of these variables on countries. The authors examined whether the factors that make up the Doing Business score are equally important, regardless of the economic development in each country. They found that the ranking and the public policies it supports should consider regional specificities, thus refuting the idea that the design of public policies to improve the environment where businesses operate should follow a single intervention model for all regions.

For example, the Landscape for Impact Investing in West Africa - part of a series of regional markets landscape reports published by the Global Impact Investing Network (GIIN, 2015) - shows the impact Doing Business has on a country’s investments. The GIIN defines impact investing as “investments made into companies, organizations, and funds to generate social and environmental impact alongside a financial return.”

In this landscape report prepared for investors, the example of Nigeria stands out. Despite the country having a high investment potential, it was among the most difficult countries to operate in the world. Problems such as congested and poorly maintained infrastructure, inefficient public service and bureaucracy, and high levels of corruption hampered its growth. The country ranked 170th out of 189 countries in the World Bank’s 2014 Ease of Doing Business ranking. Despite having improved from the position obtained in the year before (175th), its ranking remained poor compared to the West African average. This lackluster performance was largely driven by delays in getting electricity (an average wait of 260 days for a connection) and problems dealing with construction permits, property registration, and paying taxes.

Overall, the costs of doing business in Nigeria - both financially and in the time and effort required to operate effectively - were very high. Despite Nigeria being the largest economy in Africa, it was difficult for new investors to enter the market (GIIN, 2015).

This situation changed considerably, as observed in the Doing Business report 2019 (Mudaliar et al., 2019Mudaliar, A., Bass, R., Dithrich, H., & Nova, N. (2019). GIIN 2019 Annual Impact Investor Survey. New York, NY. https://thegiin.org/research/publication/impinv-survey-2019/
https://thegiin.org/research/publication...
). The country was ranked 146th of 190 countries, with several positive aspects such as the simplification of formalities when pre-registering and registering a new business, introduction or improvement of online procedures, simplified approval process to get electricity, introduction or improvement of electronic processes to send documents for export, and reinforced border infrastructure for imports, among other regulatory changes.

DEVELOPMENT OF THE HYPOTHESIS

The revised literature suggests that the three variables, innovation, ease of doing business, and global competitiveness, deserve attention and should be analyzed together.

Some research on ease of doing business, measured by the World Bank’s Ease of Doing Business score in different contexts, revealed its mediating action in the relationships between relevant variables for studies on the development of nations.

One example of this situation is the work by Kofarbai and Bambale (2016Kofarbai, H. Z., & Bambale, A. J. (2016). Investment climate and foreign direct investment in Nigeria: The mediating role of ease of doing business. Journal of Energy and Economic Development, 2(2), 10-39. https://www.proquest.com/openview/c7705b005e1af4a4518294362f5addf1/1?pq-origsite=gscholar&cbl=2042854
https://www.proquest.com/openview/c7705b...
). The authors assessed the mediating role of indicators related to ease of doing business in the relationship between investment climate and foreign direct investment (FDI) as possible determinants of change in the direction of FDI from developed countries to developing countries. The study showed that ease of doing business is one of the important factors driving higher FDI inflows, just as a bad business environment raises investment constraints and substantially increases the cost of doing business. The authors recommend improvements in energy supply, vigorous fighting against corruption, tax simplification, and a good investment policy for more significant economic growth.

Another example is the work of Khan (2020Khan, S. A. (2020). The effect of governance on international trade and the mediating role of business regulations. Society & Sustainability, 2(3), 39-52. https://doi.org/10.38157/society_sustainability.v2i3.198
https://doi.org/10.38157/society_sustain...
), who investigated the mediating role of business regulations in the relationship between governance and international trade. The author found that the business regulations present in a country significantly influence its international trade, but the country’s control instruments indirectly influence its international trade performance. The results showed a full mediation, in which the indirect effect of governance on international trade was observed to be mediated by trade regulations.

Considering the relationship between innovation and ease of doing business, Rensburg (2021Rensburg, L. J. van. (2021). The factors influencing ease of doing business with digital trade in countries with strict exchange controls. In M. Kolaković, T. Horvatinović, & I. Turčić (Eds.), The 6th Business & Entrepreneurial Economics (pp. 102-108). Student Business Incubator at the University of Zagreb.) argues that technological innovations present challenges to legislators as they face rules and regulations that impose barriers that are sustained only for the physical environment. Technological advances make governments lose their control power provided by current legislation, forcing them to review concepts and rules to adapt them to the virtual world so that their countries continue to benefit in international business scenarios (López-Gonzalez & Ferencz, 2018López-Gonzalez, J., & Ferencz, J. (2018). Digital Trade and Market Openness (OECD Trade Policy Papers nº 217). OECD Trade Policy Papers, Paris, France. https://doi.org/10.1787/1bd89c9a-en
https://doi.org/10.1787/1bd89c9a-en...
; López-González & Jouanjean, 2017; Shuaib, 2020Shuaib, K. M. (2020). The changing pattern of international trade: Import substitution policy and digital economy in Nigeria. A Review. International Journal of Economics and Business Management, 6(4), 13-25. https://www.iiardjournals.org/get/IJEBM/VOL.%206%20NO.%204%202020/The%20Changing%20Pattern%20of%20International.pdf
https://www.iiardjournals.org/get/IJEBM/...
; Smirnov & Karelina, 2020Smirnov, E. N., & Karelina, E. A. (2020). Regulation of international trade in the digital economy: A new regulatory paradigm. Trade Policy, 4(24), 27-36. https://doi.org/10.17323/2499-9415-2020-4-24-27-36
https://doi.org/10.17323/2499-9415-2020-...
).

Thus, to assess whether the ease of doing business could be an alternative path (indirect path) between innovation and competitiveness of nations, improving the understanding of the effect transfer between these two variables, the following hypothesis was developed:

H1: The Ease of Doing Business score plays a mediating effect in the relationship between innovation and global competitiveness.

The constructed hypothesis H1 is schematically represented in Figure 1.

Figure 1
Theoretical model.

This model seeks to understand whether the ease of doing business works as a mediating variable in the relationship between innovation and competitiveness, affecting the way one variable influences the other. Analysis of mediation is a method applied to evidence how a factor ‘A’ transfers its effect to a factor ‘B,’ directly or through a third factor (‘C’) (Hayes, 2018Hayes, A. F. (2018). Introduction to mediation, moderation, and conditional process analysis: A regression-based approach (2nd ed.). The Guilford Press.). One of the most general formulations for a mediation hypothesis is the stimuli-organism-response (S-O-R) model of behavioral psychology. Such a formulation recognizes if an organism intervenes between stimulus and response (Baron & Kenny, 1986Baron, R. M., & Kenny, D. A. (1986). The moderator-mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations. Journal of Personality and Social Psychology, 51(6), 1173-1182. https://doi.org/10.1037//0022-3514.51.6.1173
https://doi.org/10.1037//0022-3514.51.6....
; Woodworth, 1926Woodworth, R. S. (1926). Dynamic Psychology. The Pedagogical Seminary and Journal of Genetic Psychology, 33(1), 103-118. https://doi.org/10.1080/08856559.1926.10532344
https://doi.org/10.1080/08856559.1926.10...
).

METHODOLOGY

This study used secondary data extracted from indicators of 141 countries inside the Global Competitiveness report (GCR) 2019, published by the World Economic Forum (WEF) (Schwab, 2019Schwab, K. (2019). The Global Competitiveness Report 2019. World Economic Forum. World Economic, Forum, Geneva, Switzerland. https://www.weforum.org/reports/global-competitiveness-report-2019
https://www.weforum.org/reports/global-c...
), and in the Doing Business report 2019, published by the World Bank (IBRD, 2019).

From the GCR, indicators of innovation and global competitiveness of the analyzed countries were used. These indicators result from a combination of data from international organizations, academic institutions, and non-governmental organizations and information gathered by the WEF-sponsored The Executive Opinion survey. The survey is a unique global study that each year collects the opinion of approximately 15,000 business executives with the help of 150 partner institutions (Schwab, 2019Schwab, K. (2019). The Global Competitiveness Report 2019. World Economic Forum. World Economic, Forum, Geneva, Switzerland. https://www.weforum.org/reports/global-competitiveness-report-2019
https://www.weforum.org/reports/global-c...
).

The indicator related to the ease of doing business in each country was obtained from the Doing Business report 2019, the 16th of a series of annual reports that investigate the regulations that improve or restrict business activities, presenting quantitative indicators on business regulation and the protection of property rights that can be compared across different economies and over time (IBRD, 2019). This report was chosen because the GCR does not offer a specific indicator related to the ease of doing business in each country. Only the countries included in the two reports were considered in the analysis.

The Doing Business report presents the Ease of Doing Business score, which is the result of a simple arithmetic mean of ten indicators related to areas that are affected by regulations, namely: starting a business, dealing with construction permits, getting electricity, registering property, getting credit, protecting minority investors, paying taxes, trading across borders, enforcing contracts, and resolving insolvency (IBRD, 2019). The arithmetic mean (x̅) is perhaps the most important measure of position, but it is a measure of the data’s central position, which gives all variables used in its calculation the same weight (Anderson et. al., 2013Anderson, D. R., Sweeney, D. J., & Williams, T. A. (2013). Estatística aplicada a Administração e Economia (3rd ed.). Cengage Learning.). The mean has little value if it is not accompanied by a measure of variability, such as standard deviation (SD) or variance, measures that are not present in the report. The calculation of standard deviation and coefficient of variation (CV = ratio between standard deviation and mean) for the Ease of Doing Business score existing in the report showed variability above what could be considered acceptable, for example, for countries such as Eritrea (x̅ = 21.5; SD = 25.4; CV = 118.3%), Libya (x̅ = 32.7; SD = 31.8; CV = 97.1%), Somalia (x̅ = 20.0; SD = 26.0; CV = 129.6%), Timor-Leste (x̅ = 39.7; SD = 32.7; CV = 82.4%) and Yemen (x̅ = 30.7; SD = 30.8; CV = 100.3%), among others.

Another point to be considered is that the Kolmogorov-Smirnov test for each of the component variables of the Ease of Doing Business score showed results of normal distribution only for registering+ property, enforcing contracts, and resolving insolvency, with the others presenting a series of outliers. This fact supports the idea that using a simple arithmetic mean is not the best way to determine the Ease of Doing Business score.

While the World Bank’s Ease of Doing Business score is well known and widely used to quantify and monitor the ease of doing business in a country, it has drawn much criticism for being too reliant on a one-size-fits-all approach (equal weighting) among the variables that compose it in the stage of its construction (Rogge & Archer, 2021Rogge, N., & Archer, G. (2021). Measuring and analyzing country change in establishing ease of doing business using a revised version of World Bank’s ease of doing business index. European Journal of Operational Research, 290(1), 373-385. https://doi.org/10.1016/j.ejor.2020.07.065
https://doi.org/10.1016/j.ejor.2020.07.0...
).

Thus, it was considered more appropriate to calculate the Ease of Doing Business score using factor analysis to reduce the dimensions of the ten indicators used for a single factor. The variables definitions used in the study are shown in Table 1.

Table 1
Variables used - Conceptual definitions.

The quantitative method applied was regression analysis with the use of an IBM SPSS Statistics® 20.0 macro (PROCESS model 4) (Hayes, 2018Hayes, A. F. (2018). Introduction to mediation, moderation, and conditional process analysis: A regression-based approach (2nd ed.). The Guilford Press.), and confirmatory factor analysis using the IBM SPSS AMOS® 22.0.

ANALYSIS AND DISCUSSION OF RESULTS

Initially, an exploratory factor analysis (EFA) of the ease of doing business component items was carried out to verify the possibility of obtaining a single factor (EDB) that represented the ten components of the index (Hair et al., 2009Hair, J. F., Black, W. C., Babin, B. J., Anderson, R. E., & Tatham, R. L. (2009). Análise Multivariada de Dados (6th ed.). Bookman Editora.). Despite the premise of the existence of this factor, a premise used by the World Bank in the calculation of the index, and which would allow an immediate confirmatory factor analysis (CFA), the EFA was chosen due to the questions made concerning how the index EDB is currently calculated. The results were satisfactory (KM0 = 0.908, Bartlett’s sphericity test = 712.791(45), p < 0.001), with factor loadings ranging from 0.580 (getting credit) to 0.798 (getting electricity) and Cronbach’s alpha of 0.899.

Posteriorly, confirmatory factor analysis was performed to estimate the measurement model of the ease of doing business variable using the maximum likelihood method (Byrne, 2010Byrne, B. M. (2010). Structural Equation Modeling with AMOS: Basic concepts, applications, and programming (2. Ed.). Routledge.; Marôco, 2014Marôco, J. (2014). Análise de equações estruturais: Fundamentos teóricos, software e aplicações (2nd ed.). [Report Number], Pêro Pinheiro.).

For this variable, concerning normality, studies show that even data without a normal distribution can be acceptable as long as the univariate kurtosis (Ku) and asymmetry (Sk) measures of each item approach zero and are not superior in modules 2 and 7, respectively (Marôco, 2014Marôco, J. (2014). Análise de equações estruturais: Fundamentos teóricos, software e aplicações (2nd ed.). [Report Number], Pêro Pinheiro.). The results of the univariate normality tests, measured by the asymmetry ([-2.162 : -0.165]) and kurtosis ([-0.151 : 7.198]) parameters, indicated that only starting a business presented |Sk| > 2 and |Ku| > 7, but at levels considered acceptable, when compared to the imprecision offered by the simple arithmetic mean calculation in the Doing Business report, thus assuming that there was no extreme violation of normality (Marôco, 2014).

Corcoran and Gillanders (2014) examined the effect of a country’s regulatory business environment on the amount of foreign direct investment it attracts. The authors use the World Bank’s Ease of Doing Business ranking to estimate companies’ costs when operating in a country. Two results stand out. First, the Doing Business ranking is highly significant when included in a standard empirical foreign direct investment (FDI) model, estimated based on the 2004-2009 data average. Second, the importance of Doing Business is driven by the ease of trading across borders, showing that the overall Doing Business score has more contributory components than others.

Therefore, Corcoran and Gillanders (2014) present what can be considered a development of studies in which a richer measure of the regulatory environment is used and the effect of the ease of international trade is separated from the general ease of doing business.

The measurement model, after evaluating the assumptions of normality, showed good goodness-of-fit indices (Byrne, 2010Byrne, B. M. (2010). Structural Equation Modeling with AMOS: Basic concepts, applications, and programming (2. Ed.). Routledge.; Marôco, 2014Marôco, J. (2014). Análise de equações estruturais: Fundamentos teóricos, software e aplicações (2nd ed.). [Report Number], Pêro Pinheiro.), namely: X 2 = 31.831(28), X 2/gl = 1.137, GFI = 0.955, NFI= 0.957, RFI = 0.930, IFI = 0.995, TLI = 0.991, CFI = 0.994, PNFI = 0.595, RMSEA = 0.031 ([0.000 : 0.075]). The correlations found between the items of the variable were incorporated into the model, improving its fit, and not compromising the analyses performed (Byrne, 2010). Figure 2 shows the measurement model obtained.

Figure 2
Measurement model.

Table 2 presents the factor loadings of each item in the final measurement model (factorial validity). In addition, it presents the composite reliability (CR) and the average variance extracted (AVE - convergent validity).

Table 2
Confirmatory factor analysis.

The factor loadings of each item considered in the dimension reduction presented adequate values for the number of countries in the sample (Hair et al., 2009Hair, J. F., Black, W. C., Babin, B. J., Anderson, R. E., & Tatham, R. L. (2009). Análise Multivariada de Dados (6th ed.). Bookman Editora.). The use of factor analysis allows us to assess the contribution of each component to the construction of the ease of doing business variable, unlike what is observed in the World Bank reports. It was possible to see that getting electricity, for example, is more relevant than starting a business, while getting credit is the least important item in terms of its influence on the overall Ease of Doing Business score.

These results corroborate Corcoran and Gillanders (2014), who claim that the importance of doing business is driven by the ease of trading across borders, showing that the overall Doing Business score has more contributory components than others.

The composite reliability (CR) results showed values above the recommendation (0.7), and the average variance extracted (AVE) values were also above the suggested limit (0.5) (Byrne, 2010Byrne, B. M. (2010). Structural Equation Modeling with AMOS: Basic concepts, applications, and programming (2. Ed.). Routledge.; Marôco, 2014Marôco, J. (2014). Análise de equações estruturais: Fundamentos teóricos, software e aplicações (2nd ed.). [Report Number], Pêro Pinheiro.). Thus, the items that make up the ease of doing business variable obtained by factor analysis met the requirements of factorial validity, composite reliability, and convergent validity (Byrne, 2010; Marôco, 2014), making it valid for this study.

After the procedure described above, the factorial scores of the ease of doing business variable were extracted for use in the mediation tests.

The proposed hypothesis (H1) was tested by adopting Hayes’ (2018Hayes, A. F. (2018). Introduction to mediation, moderation, and conditional process analysis: A regression-based approach (2nd ed.). The Guilford Press.) method: the simple mediation with bootstrapping resampling. According to the author, bootstrap resampling does not require assumptions about the sampling distribution of indirect effects and, therefore, is considered a suitable method to be used. Additionally, he argues that unstandardized coefficients are the indicated metric when referring to causal modeling results. Thus, PROCESS model 4, SPSS syntax built up by Hayes (2018), using 5,000 bootstrapping resamplings, was estimated to obtain the proposed theoretical model’s total, direct, and indirect effects, and non-standardized path coefficients were used to test the hypothesis.

The innovation variable increased the ease of doing business variable (B=0.3126, SE=0.0245, t= 12.7349, p<0.0001, R2= 0.5385), which in turn had a positive effect on global competitiveness (B= 0.7679, SE= 0.0564, t= 13.6063, p<0.001, R2= 0.9306) when controlling innovation. Furthermore, the indirect effect of innovation on global competitiveness, when mediated by ease of doing business, was positive (0.2401) with an interval of confidence that did not contain zero value ([0.1942 : 0.2892], bootstrapping method, 5,000 resamplings), supporting the hypothesis of mediation.

The results suggest that the relationship between innovation and global competitiveness is mediated by the ease of doing business. Despite the results showing a so-called partial mediation (Baron & Kenny, 1986Baron, R. M., & Kenny, D. A. (1986). The moderator-mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations. Journal of Personality and Social Psychology, 51(6), 1173-1182. https://doi.org/10.1037//0022-3514.51.6.1173
https://doi.org/10.1037//0022-3514.51.6....
), the use of the wording ‘partial mediation’ was rejected, following the recommendation of Preacher and Kelley (2011Preacher, K. J., & Kelley, K. (2011). Effect size measures for mediation models: Quantitative strategies for communicating indirect effects. Psychological Methods, 16(2), 93-115. https://doi.org/10.1037/a0022658
https://doi.org/10.1037/a0022658...
) and Rucker et al. (2011Rucker, D. D., Preacher, K. J., Tormala, Z. L., & Petty, R. E. (2011). Mediation analysis in Social Psychology: Current practices and new recommendations. Social and Personality Psychology Compass, 5(6), 359-371. https://doi.org/10.1111/j.1751-9004.2011.00355.x
https://doi.org/10.1111/j.1751-9004.2011...
). Thus, this research adopted the suggestion of relative magnitude involving the total effect (direct effect + indirect effect) and the indirect effect (mediation indicator) between innovation and global competitiveness. These findings corroborate Rensburg (2021Rensburg, L. J. van. (2021). The factors influencing ease of doing business with digital trade in countries with strict exchange controls. In M. Kolaković, T. Horvatinović, & I. Turčić (Eds.), The 6th Business & Entrepreneurial Economics (pp. 102-108). Student Business Incubator at the University of Zagreb.) that innovations influence the ease of doing business.

Table 3 shows the relationships using the mediating variable, following the recommendations of Pieters (2017Pieters, R. (2017). Meaningful mediation analysis: Plausible causal inference and informative communication. Journal of Consumer Research, 44(3), 692-716. https://doi.org/10.1093/jcr/ucx081
https://doi.org/10.1093/jcr/ucx081...
).

Table 3
Innovation for global competitiveness - total, direct, and indirect effect.

Thus, the ratio involving indirect effect and total effect represents that 36.02% of the innovation effect on global competitiveness happens through ease of doing business, showing how this variable is important in the relationship between innovation and global competitiveness. Additionally, the kappa-squared method was used to verify the indirect effect size by the magnitude of the indirect effect obtained concerning the maximum indirect effect possible (Preacher & Kelley, 2011Preacher, K. J., & Kelley, K. (2011). Effect size measures for mediation models: Quantitative strategies for communicating indirect effects. Psychological Methods, 16(2), 93-115. https://doi.org/10.1037/a0022658
https://doi.org/10.1037/a0022658...
). For this study, kappa-squared presented a value of 0.5573 (SE= 0.0309 [0.4948 : 0.6176]).

Therefore, the presence of high-quality scientific research institutions, innovation-related items such as R&D investment, and extensive collaboration in R&D between universities and businesses remain important elements in determining the level of productivity of an economy. In addition, reasonable regulations on procedures, time, and cost to connect to the electricity system, reliability of electricity supply, and transparency of fees, payments, time, total tax, and other financial obligations a company must comply with and the time and cost to export and import products and parts with comparative advantage, are fundamental for an increased effect of innovation on a country’s competitiveness. The combination of all these variables influences the prosperity a nation can achieve.

The statistical robustness of the mediation test was verified using the G*Power® 3.1.9.2 software, obtaining a result > 0.99 (post hoc test) (Faul et al., 2009Faul, F., Erdfelder, E., Buchner, A., & Lang, A. G. (2009). Statistical power analyses using G*Power 3.1: Tests for correlation and regression analyses. Behavior Research Methods, 41, 1149-1160. https://doi.org/10.3758/BRM.41.4.1149
https://doi.org/10.3758/BRM.41.4.1149...
; Faul et al., 2007). The presence of a mediator in the model significantly increased the coefficient of determination (R2) from 0.8374 (without the mediator) to 0.9306 (with the mediator), indicating that ease of doing business increases the explanatory power of the relationship between innovation and global competitiveness (Hayes, 2018Hayes, A. F. (2018). Introduction to mediation, moderation, and conditional process analysis: A regression-based approach (2nd ed.). The Guilford Press.).

Theoretical models simulate reality in relationship studies regarding any specific phenomenon, seeking to comprehend nature’s behavior (Chwif & Medina, 2014Chwif, L., & Medina, A. (2014). Modelagem e simulação de eventos discretos: Teoria e aplicações (4th ed.). Elsevier Brasil.; Ford, 2010Ford, A. (2010). Modelling the environment (2nd ed.). Island Press.). Simple mediation models can estimate complex dynamics like the one between innovation and global competitiveness (Hayes, 2018Hayes, A. F. (2018). Introduction to mediation, moderation, and conditional process analysis: A regression-based approach (2nd ed.). The Guilford Press.). Therefore, results such as those found in this research stimulate discussion about the importance of reducing bureaucracy and about measuring the relationship between innovation and global competitiveness.

The results corroborate the work of López-Gonzalez and Ferencz (2018López-Gonzalez, J., & Ferencz, J. (2018). Digital Trade and Market Openness (OECD Trade Policy Papers nº 217). OECD Trade Policy Papers, Paris, France. https://doi.org/10.1787/1bd89c9a-en
https://doi.org/10.1787/1bd89c9a-en...
), López-González and Jouanjean (2017), Shuaib (2020Shuaib, K. M. (2020). The changing pattern of international trade: Import substitution policy and digital economy in Nigeria. A Review. International Journal of Economics and Business Management, 6(4), 13-25. https://www.iiardjournals.org/get/IJEBM/VOL.%206%20NO.%204%202020/The%20Changing%20Pattern%20of%20International.pdf
https://www.iiardjournals.org/get/IJEBM/...
), and Smirnov and Karelina (2020Smirnov, E. N., & Karelina, E. A. (2020). Regulation of international trade in the digital economy: A new regulatory paradigm. Trade Policy, 4(24), 27-36. https://doi.org/10.17323/2499-9415-2020-4-24-27-36
https://doi.org/10.17323/2499-9415-2020-...
), which indicate the influence of innovation on the ease of doing business, a counterintuitive relationship, since less regulated environments are expected to offer more opportunities for the development of new ideas and are more conducive to innovation. Although this is true, the literature mentioned indicates that technological innovations outweigh bureaucratic barriers, being, to a certain extent, immune to them. Thus, rules and regulations for doing business can and are affected by digital technology, often needing to be changed, reversing the logic of the traditional analog relationship.

The findings indicate that ease of doing business influences the relationship between innovation and global competitiveness, with each of its components having a different effect on the variable. As shown in the factor analysis, it is legitimate to claim that the Doing Business report considers this alternative form of measurement when constructing the Ease of Doing Business score. The results revealed that depending on how this variable is constructed, the image of each country could be considered differently. For example, Table 4 shows the top ten countries with the highest score of ease of doing business, considering the existing regulations. The table displays the scores using the Doing Business methodology (simple arithmetic mean) and the methodology proposed in this work (factor analysis).

Table 4
Ranking of the first ten countries - Ease of doing business vs. Factor analysis.

There are considerable differences between the two rankings, especially in the positions of the United States and Georgia. Thus, it should be of interest to those dealing with the Ease of Doing Business to evaluate the procedures currently adopted and search for a more reliable methodology than the simple arithmetic mean (Rogge & Archer, 2021Rogge, N., & Archer, G. (2021). Measuring and analyzing country change in establishing ease of doing business using a revised version of World Bank’s ease of doing business index. European Journal of Operational Research, 290(1), 373-385. https://doi.org/10.1016/j.ejor.2020.07.065
https://doi.org/10.1016/j.ejor.2020.07.0...
).

The discrepancy is repeated when considering the last ten countries in the Ease of Doing Business ranking (Table 5).

Table 5
Ranking of the last ten countries - Ease of doing business vs. Factor analysis.

As observed with the ten first countries in the ranking, some discrepancies and countries escape the list when the methodology for obtaining the Ease of Doing Business score is changed. This is important as the EDB is often used for investments made into companies, organizations, and funds to generate social and environmental impact alongside a financial return. Thus, the more accurate the calculation method, the better the decision to be taken when applying the resources.

CONCLUSIONS

The search for more favorable business environments for the development of companies has been the target of policymakers to improve the economic process. Despite difficulties related to measurement, the World Bank has used the Ease of Doing Business score (IBRD, 2020), which has guided investment in several countries.

Regarding the importance of the topic, few studies use this indicator as a competitiveness measure. This work sought to assess whether the ease of doing business can be considered as an alternative path (indirect path) between innovation and competitiveness of nations, improving the understanding of the effect transfer between these two variables.

Therefore, a quantitative approach was used in this paper, making it clear that among the components of the ease of doing business variable, there are different weights, i.e., each component has different participation in the construction of this variable. The ranking proposed here reveals changes in the countries’ position compared to the World Bank’s ranking (which uses a simple arithmetic mean). The difference in positions can lead to a distorted analysis, affecting international investment feasibility studies. Thus, it is legitimate to suggest that the Doing Business report consider this alternative form of measurement when building the Ease of Doing Business score.

In September 2021, the World Bank released a note that corroborates the findings of this research. The World Bank recognized inconsistencies in the development of the score in its reports and revealed its concern about improving by re-evaluating methodologies and structures (The World Bank, 2021).

Given the results obtained, the Ease of Doing Business score influences the relationship between innovation and global competitiveness, playing a mediating role between these two elements. Therefore, innovation-related items remain important elements in determining a country’s level of productivity. On the other hand, ease of doing business is fundamental for the increased effect of innovation on a country’s competitiveness. The combination of these variables is relevant to the prosperity a nation can achieve.

In addition, the study allows the joint assessment of the three variables (innovation, ease of doing business, and competitiveness), together, in a single structural model, better representing the reality experienced by the global business environment. Thus, the results of this research encourage debate about the importance of ease in doing business - and how this variable should be measured - in the relationship between innovation and global competitiveness.

An incremental theoretical contribution is that the work subverts the common sense that defends the idea that it is always the ease of doing business that influences innovation, and the opposite effect cannot occur. In a world dominated by technological innovations, legislation and bureaucracy need to be reviewed and adapted to continue to make sense, avoiding the risk of being run over and left aside as they constitute obstacles to the competitiveness of countries.

In addition to demonstrating the importance of the Ease of Doing Business score and how it could be used more accurately by the World Bank, it is also worth noting that such an instrument can serve as a guide for governments and regulatory bodies to improve governance and the environment, facilitating the flow of local and international trade.

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Edited by

Editor-in-Chief:

Ivan Lapuente Garrido https://orcid.org/0000-0003-3741-7961 (Universidade do Vale do Rio dos Sinos, Brazil).

Associate Editor:

Mohamed Amal https://orcid.org/0000-0001-7851-267X (Universidade Regional de Blumenau, Brazil).

Edited by

Editorial assistants:

Eduarda Anastacio, Kler Godoy and Simone Rafael (ANPAD, Maringá, Brazil).

Data availability

BAR - Brazilian Administration Review encourages data sharing but, in compliance with ethical principles, it does not demand the disclosure of any means of identifying research subjects.

Publication Dates

  • Publication in this collection
    24 July 2023
  • Date of issue
    2023

History

  • Received
    05 July 2022
  • Accepted
    15 May 2023
  • Published
    13 June 2023
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