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Relações de confiança nas empresas da nova economia informacional: uma avaliação dos efeitos da incerteza sobre o comportamento organizacional

This article derives from the perspective of the organizational economy to approach the theme of trust as an implicit control mechanism within the companies. The main objective is to establish a relationship between the effects of institutional innovations that characterize a New Informational Economy and the possible variations of the trust levels within the IT and communication industries as well as other companies of more traditional industries of the Old Economy. The core hypothesis is that the lower levels of trust will probably be identified in these enterprises closest to the paradigm of the New Informational Economy. Therefore, the article implies a set of proposals for a later empiric investigation.

Trust; networks and New Information Economy


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