Construction and validation of educational material on promoting breastfeeding in schools

Nobre, Roseanne de Sousa; Sousa, Artemizia Francisca de; Silva, Ana Roberta Vilarouca da; Machado, Ana Larissa Gomes; Silva, Viviane Martins da; Lima, Luisa Helena de Oliveira

doi:10.1590/0034-7167-2020-0511

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Tabla de contenido

ORIGINAL ARTICLE • Rev. Bras. Enferm. 74 (suppl 5) • 2021 • https://doi.org/10.1590/0034-7167-2020-0511 linkcopy

Construction and validation of educational material on promoting breastfeeding in schools

Construcción y validación de material educativo para la promoción de la lactancia materna en las escuelas

Authorship SCIMAGO INSTITUTIONS RANKINGS

Objective: to build and validate an educational technology on the promotion of breastfeeding for schoolchildren.

Methods: a methodological study was developed through a bibliographic survey, situational diagnosis, creation of illustrations, layout, design and texts, validation of the material with the help of expert judges and target audience.

Results: the content judges enabled the validation of the material with an overall Content Validity Index of 90%, the judges of the design Suitability Assessment of Materials of 90.4% and the target audience with a 95.6% agreement. The readability percentage proved to be excellent, with an overall score of 100%.

Conclusion: the educational technology proved to be a valid and reliable instrument to promote a breastfeeding culture among schoolchildren.

Descriptors:
Validation Studies; Breastfeeding; Child Health; Health Education; Educational Technology

Rated items	Superior	Adequate	Inadequate	N/A
1. Content
1.1 The purpose is evident	5	-	-	-
1.2 The content is about behaviors	5	-	-	-
1.3 The content is focused on the purpose	4	1	-	-
1.4 The content highlights the main points	5	-	-	-
2. Literacy requirement
2.1 Reading level	4	1	-	-
2.2 Uses active voice writing	4	1	-	-
2.3 Uses vocabulary with common words in the text	4	1	-	-
2.4 Context comes before new information	3	2	-	-
2.5 Learning is aided by topics	4	1	-	-
3. Illustrations
3.1 The purpose of the illustration referring to the text is clear	4	1	-	-
3.2 Types of illustrations	5	-	-	-
3.3 Figures/illustrations are relevant	4	1	-	-
3.4 Lists, tables, etc. have an explanation	2	-	1	2
3.5 Illustrations are subtitled	3	-	-	2
4. Layout and presentation
4.1 Layout characteristics	3	1	1	-
4.2 Size and font	2	2	1	-
4.3 Subtitles are used	2	-	1	2
5. Stimulation/Motivation of learning
5.1 Uses interaction	5	-	-	-
5.2 Guidelines are specific and give examples	5	-	-	-
5.3 Motivation and self-efficacy	4	1	-	-
6. Cultural suitability
6.1 Is similar to their logic, language and experience	5	-	-	-
6.2 Cultural image and examples	4	1	-	-

	Positive responses		Negative responses		Impartial responses
	n	%	n	%	n	%
1. Organization
1.1 Did the cover catch your eye?	35	94.6	2	5.4	-	-
1.2 Does the story follow a beginning, middle and end?	33	89.2	4	10.8	-	-
2. Writing style
2.1 As to the understanding of the sentences, they are (easy to understand/ hard to understand/ do not know)?	35	94.6	2	5.4	-	-
2.2 Is the text (interesting/ uninteresting/ don't know)?	37	100	-	-	-	-
3. Appearance
3.1 Are the illustrations (simple/ complicated / other)?	35	94.6	2	5.4	-	-
3.2 Are the illustrations beautiful, interesting?	37	100	-	-	-	-
3.3 Do the pages or sections look organized?	37	100	-	-	-	-
3.4 Are the activities presented in the story interesting?	37	100	-	-	-	-
3.5 Have you been able to respond to all activities presented in the story?	36	97.3	1	2.7	-	-
4. Motivation
4.1 In your opinion, can any child who reads this little story understand what it is about?	33	89.2	2	5.4	2	5.4
4.2 Did you feel like reading the story to the end?	37	100	-	-	-	-
4.3 Did the story suggest thinking about the importance of breastfeeding?	36	97.3	1	2.7	-	-
4.4 Did you feel like talking about breastfeeding to others after reading the story?	32	86.5	5	13.5	-	-
General agreement	-	95.6

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