Mapa de Rede de Impactos para gestão estratégica na universidade

Outcome Network Mapping for strategic management in the university

Naomar Monteiro de Almeida Filho Rogério Hermida Quintella Denise Maria Barreto Coutinho Francisco José Gomes Mesquita Osvaldo Barreto Filho Sobre os autores

Resumos

O trabalho introduz uma nova tecnologia de planejamento não linear, fundada na teoria da complexidade, a partir de um estudo de caso sobre sua aplicação em instituição universitária pública brasileira de grande porte. Apresenta os antecedentes da aplicação desta tecnologia de gestão no âmbito das organizações de produção de conhecimento e descreve as distintas escolas de pensamento estratégico-organizacional, enfocando suas bases lógicas. Na sequência, discute o caso da universidade, detalhando o uso da ferramenta Mapa de Rede de Impactos e os efeitos da utilização desta tecnologia em indicadores de desenvolvimento institucional. Na última parte, discute impactos e resultados alcançados.

Mapa de Rede de Impactos; Gestão Estratégica; Planejamento Não Linear; Estudos sobre Universidade


This paper introduces a new nonlinear planning technology based on complexity theory, with a case study of its application in a large Brazilian public university. We present the background of this management technology as applied to institutions of knowledge production. Furthermore, we describe different schools of organizational-strategic thinking, focusing on its logical bases. Following the presentation of the university case, we describe the use of the Outcome Network Mapping tool and its effects on indicators of institutional development. Finally, we discuss impacts and results.

Outcome Network Map; Strategic Management; Nonlinear Planning; University Studies


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Datas de Publicação

  • Publicação nesta coleção
    13 Fev 2014
  • Data do Fascículo
    Mar 2014

Histórico

  • Aceito
    11 Maio 2013
  • Recebido
    17 Set 2012
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